Architectette

By: Caitlin Brady
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  • Summary

  • Architectette inspires, elevates, and connects women+ in Architecture, Design, Engineering, and Construction. Every other Monday, host Caitlin Brady features a new podcast guest to share their unique stories and experiences as women in AEC. We encourage and inspire more women and minorities to become licensed architects, promoted to leadership positions, connected in a strong community, and champion equality and inclusion. This podcast is your mentor on-the-go!
    Caitlin Brady
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Art
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Episodes
  • 047: Chrissie Davis: Running a Woman-Owned General Contracting Firm

    047: Chrissie Davis: Running a Woman-Owned General Contracting Firm
    Nov 18 2024
    On today’s episode of Architectette we welcome Chrissie Davis. Chrissie is a general contractor and founder of San Jose based, Incorage. She partners with developers, subcontractors, and the larger development community to build multi-family and mixed-use housing across the Bay Area. In this episode, we also explore her previous role as President of CORE Builders, where she led the company to triple its business, making it the 25th largest general contractor in Silicon Valley and the “best residential contractor to work for with under 50 employees” in 2023. As President, Chrissie was proud of cultivating a diverse team, comprised of 50% women and 75% people of color, and aims to create a similar environment of success and inclusion as she expands Incorage. We talk about: - Chrissie’s career as a general contractor and how she grew from Assistant Project Manager to President. - Chrissie elaborates on her strategies for growth including system implementation, market expansion, and business development that helped CORE Builders grow from $30 million to $100 million in revenue. - We next talk about how the lack of diversity and representation of women leadership of general contracting firms in the Bay Area influenced her to start her own company. - We hear about Chrissie’s passion for affordable housing, landing Incorage’s first project, managing her routine and workload as a solopreneur, and the power of gratitude, journaling, and Sheryl Sandberg’s Lean In. Links: Connect with Chrissie on LinkedIn: https://www.linkedin.com/in/chrissie-davis-general-contractor/ Books mentioned on the podcast: Architectette Bookshop Architectette Podcast Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.architectette.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with the pod on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, Instagram (⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@architectette⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠), and TikTok (⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@architectette⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠) Exclusive Content on our Newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.architectette.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Support the podcast on Patreon: ⁠⁠⁠⁠⁠https://patreon.com/Architectette?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=creatorshare_creator&utm_content=join_link⁠⁠⁠⁠ Music by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AlexGrohl⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ from ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Pixabay⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.
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    42 mins
  • 046: Darla Powell: Social Media, Branding, and Content Marketing for Design Firms

    046: Darla Powell: Social Media, Branding, and Content Marketing for Design Firms
    Nov 4 2024
    On today’s episode of Architectette we talk with Darla Powell. Darla is an award-winning interior designer, podcast host, social media speaker, and former police detective. But she is also the founder of Wingnut Social; a marketing firm that specializes in strategic planning, social media management, and SEO for interior designers. We talk about: - The ins and outs of Darla’s career progression from starting in law enforcement, transitioning to interior designer, and then becoming a social media marketing firm owner. - We talk about using Instagram, Facebook, and LinkedIn as outreach tools and why content-driven marketing and consistent posting are cornerstones of every successful brand. - We next discuss the organic founding of and rapid growth of Wingnut Social. Darla walks us through the experience of being her client and how her team works with each company to identify their unique style, voice, and goals to craft impactful, personalized branding. - Finally, we discuss a few case studies where Wingnut Social’s advice has transformed a small interior design business into a viral phenomenon. We chat about the impact of Wingnut Social’s podcast- Designed by Wingnut Social, and the importance of infusing personality when speaking to online audiences. Links: Website: https://wingnutsocial.com Wingnut Social Instagram: https://www.instagram.com/wingnutsocial/ Darla Powell Instagram: https://www.instagram.com/thedarlapowell/ Youtube: https://www.youtube.com/@wingnutsocial Architectette Podcast Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.architectette.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with the pod on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, Instagram (⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@architectette⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠), and TikTok (⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@architectette⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠) Exclusive Content on our Newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.architectette.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Support the podcast on Patreon: ⁠⁠⁠⁠https://patreon.com/Architectette?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=creatorshare_creator&utm_content=join_link⁠⁠⁠ Music by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AlexGrohl⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ from ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Pixabay⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.
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    48 mins
  • 045: Atelier Cho Thompson: Ming Thompson and Christina Cho Yoo on Diverse Strengths and Great Design

    045: Atelier Cho Thompson: Ming Thompson and Christina Cho Yoo on Diverse Strengths and Great Design
    Oct 21 2024

    On today’s episode of Architectette we are joined by Ming Thompson and Christina Cho Yoo, the founders of Atelier Cho Thompson (ACT), a New Haven and San Francisco based multidisciplinary practice working between architecture, interiors, graphics, and strategy.

    ACT's work frequently blurs the boundaries between typologies, as they draw inspiration from their work in schools, museums, offices, restaurants, and homes around the world. The firm has been awarded numerous national and regional design honors and has been featured in Metropolis, Architect Magazine, Interior Design Magazine, and at the Venice Architecture Biennale.


    We talk about:

    - The origin story of ACT and how Ming and Christina were inspired by a Parking Day collaboration to start their own firm to pursue projects that complemented their diverse sets of skills and passions.

    - Entrepreneurship and Motherhood: Ming and Christina talk about establishing a business while growing their families and how even though they themselves didn’t take maternity leave, we talk about how each founder works hard to make sure their employees are able to do so.

    - The catalyst for expanding their San Francisco practice with an office in New Haven, CT. We talk about virtual collaboration, expanding in a new market, and how the firm was well-prepared for the hybrid shift that caught so many businesses off guard during the pandemic.

    - We end by discussing Ming and Christina’s work to advance women and the AAPI community, their favorite projects, impactful pro bono work, public art installations, and how the firm has established and expanded their reputation for gorgeous, design-rich spaces


    Links:

    ACT's Website: www.chothompson.com


    Architectette Podcast Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.architectette.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Connect with the pod on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, Instagram (⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@architectette⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠), and TikTok (⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@architectette⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠)

    Exclusive Content on our Newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.architectette.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Support the podcast on Patreon: ⁠⁠⁠https://patreon.com/Architectette?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=creatorshare_creator&utm_content=join_link⁠⁠


    Music by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AlexGrohl⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ from ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Pixabay⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.
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    46 mins

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