Join Rob as he explores the psychology of designer purchases, from clothes to watches to cars. He talks about the delicate balance between quality investments and wasteful spending and by sharing personal experiences, stories and real world examples, Rob reveals how true wealth often manifests in subtlety.

KEY TAKEAWAYS

• High-end brands like Patek Philippe and Hermès create artificial scarcity and complex buying processes to maintain exclusivity and increase demand, requiring significant previous purchases to access their most coveted items.
• True quality investment pieces often have no visible logos and maintain or increase in value over time, while items covered in obvious branding typically depreciate rapidly.
• Ferrari maintains brand value through strict control, even banning celebrities like Justin Bieber and Kim Kardashian who violate their standards for car modification and resale.
• Luxury watches like Patek Philippe can serve as both investment vehicles and networking tools, opening doors to valuable business connections.
• In the luxury car market, value isn't always about the badge - sometimes less prestigious brands offer better performance and value (like Audi RSQ8 vs. Lamborghini Urus).
• Expensive designer clothes with prominent logos often indicate insecurity rather than wealth, while truly wealthy individuals tend to prefer understated, high-quality pieces.

BEST MOMENTS

"If you want to go broke, buy brands. If you want to get rich, build a brand."

"A Rolex Daytona is a better savings account than a savings account and a better door opener than a crowbar."

"For less than an Urus, I got an RSQ8, which looks better than an Urus and a 992 Turbo S, which is the fastest car out of anything except two, three and five million pound hypercars."

VALUABLE RESOURCES

https://robmoore.com/

bit.ly/Robsupporter

https://robmoore.com/podbooks

rob.team

ABOUT THE HOST

Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur”

“If you don't risk anything, you risk everything”

CONTACT METHOD

Rob’s official website: https://robmoore.com/

Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs

LinkedIn: https://uk.linkedin.com/in/robmoore1979

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