• Ep. 116: Why Pleasing Everyone Hurts Your Business (And What Crumbl Cookies Gets Right)

  • Oct 20 2024
  • Length: 12 mins
  • Podcast

Ep. 116: Why Pleasing Everyone Hurts Your Business (And What Crumbl Cookies Gets Right)

Listen for free

View show details

  • Summary

  • Not everyone likes Crumbl Cookies... and that’s fine. But I do.

    Seeing all the latest TikTok reviews claiming they’re "nasty" has me wanting to say this ONE thing:

    Your product or service isn’t for everyone.

    Crumbl has a loyal fan base despite the negative reviews. In marketing, you don't need to please everyone.

    You ONLY need to reach the right audience.

    Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here.⁠ ⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠
    Show more Show less
Show more Show less
activate_Holiday_promo_in_buybox_DT_T2

What listeners say about Ep. 116: Why Pleasing Everyone Hurts Your Business (And What Crumbl Cookies Gets Right)

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.

Audible.com reviews

Amazon reviews
No Reviews are Available