Have you ever wondered how to boost your pricing without scaring away your clients? Or why some clients seem more willing to invest in your services than others? If you’re ready to attract clients who truly value what you offer and are willing to pay for real transformation, this episode is for you.

In this episode, we’re unpacking how gym owner Sierra raised her 6-week challenge price from $699 to $999 overnight—and why her clients were excited to pay the increase. Join us as we dive into simplifying pricing strategies, defining clear offerings, and attracting clients committed to making real changes.

What You Will Learn

1. Three-Tier Pricing Model: Discover how to structure your services to appeal to different client levels, from high-ticket mentorship programs to more accessible training options.
2. Step-by-Step Pricing Transformation: Get an inside look at the steps Sierra took to confidently raise her prices overnight, ensuring her clients saw the value and were ready to pay.
3. Power of Simplicity: Learn why offering too many options can confuse clients and how narrowing your focus to three core offers can lead to higher confidence, clearer sales, and improved client retention.
4. Pricing Psychology & Client Commitment: Explore the psychology behind high-value offers, and how to attract dream clients who are dedicated to their transformation and ready to invest.

When you are ready… Here are 3 ways we can help you:

1. Subscribe to this podcast

2. Join our Facebook group: https://urlgeni.us/facebook/gymownerfreedom

3. Watch my free training on how I retired from my gyms in my 30’s: https://ptlegends.com/free-training-optin

4. Want to get there faster? Book a 15-min call to learn about working with me or joining our community (this is NOT a sales call- leave your credit card at home): https://ptlegends.com/schedule\