• Episode 8: How Pumpkin Patches Grow

  • Oct 25 2024
  • Length: 30 mins
  • Podcast

Episode 8: How Pumpkin Patches Grow

Listen for free

View show details

  • Summary

  • Each week on the M&W Podcast, Olivia Morley and Brian Wieser discuss Madison & Wall's latest research and insights to uncover how the advertising industry really works. From economic indicators to ad history, we explore what’s moving the needle for agencies, marketers, and media companies.

    In episode 8, Olivia and Brian dive into the latest agency holding company results and explore the consequences that would follow from recent academic research suggesting that some of the long-held principles of Byron Sharp's How Brands Grow - and the importance of reach - might be incorrect, as outlined in a recent podcast hosted by Australian trade publication Mi3 here.

    Listen to this episode and future M&W Podcast episodes at https://feeds.captivate.fm/madison-and-wall/.

    For more M&W insights, subscribe to our Saturday newsletter at madisonandwall.substack.com. Interested in advertising with us? Reach out to Olivia and Brian at olivia@madisonandwall.com and brian@madisonandwall.com.
    Show more Show less
Show more Show less
activate_Holiday_promo_in_buybox_DT_T2

What listeners say about Episode 8: How Pumpkin Patches Grow

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.

Audible.com reviews

Amazon reviews
No Reviews are Available