Scott Lesak, CEO of Kasel Rocks Landscape Company and founder of InspireYou joined us in this episode! We dive into his transition into commercial work from residential work, standardizing services, building a great team and culture, employee onboarding experience, career pathing, and much more Podcast sponsor: Cycle CPA, a remote accounting firm that works specifically with green industry businesses.

Episode 17: Strategic Planning & Preparing for an Exit in your Green Industry Business

Phil Harwood of Tamarisk Business Advisors joins us in this episode! We dive into building strategic relationships, company culture, business structures, exit planning, determining business valuation, and much more.

Podcast sponsor: Cycle CPA

Weston Zimmerman of SynkedUP joins us in this episode! We dive into budgeting, sales and marketing, job costing, and much more.

Episode Sponsor: Cycle CPA, leading green industry remote accounting and tax firm. For more information visit cyclecpa.com

Learn more about SynkedUP here
Check out SynkedUP resources here

Nick Freeman & Tommy Richardson of Wacca Pilatka joins us in this episode! We dive into their specialty in native landscapes, their marketing strategy, how they retain great employees, how they remain profitable while growing top line sales, and much more.

Episode Sponsor: Cycle CPA, leading green industry remote accounting and tax firm. For more information visit cyclecpa.com

Heather Dirksen of Canopy Service Partners joins us in this episode! Heather dives into her journey from the military to starting in the green industry, starting and growing plant health care divisions, focusing on what matters most in your business, and much more.

Episode Sponsor: Cycle CPA, leading green industry remote accounting and tax firm. For more information visit cyclecpa.com

Thane Isaacs of Peak Peer Groups & Innovations Tomorrow joins us in this episode! Thane dives into the start of his career at ValleyCrest, giving autonomy to employees, getting past tough business situations that test us, employee training methodology, and much more.

Episode Sponsor: Cycle CPA, leading green industry remote accounting and tax firm. For more information visit cyclecpa.com

Michael Pletz of How to Hardscape joins us in this episode! Michael dives into his journey from working at a stone yard to a service-based hardscape company, estimating and pricing advice, tech stack recommendations, tips on increasing profits, and much more. He also provides details on the “How to Hardscape” resources and software.

Episode Sponsor: Cycle CPA, leading green industry remote accounting and tax firm. For more information visit cyclecpa.com

Learn more about “How to Hardscape” at howtohardscape.com

Aiden Silvers of Green Marketing joins us in this episode! Aiden shares advice and tips for companies that are looking to grow through marketing. He dives into the ROI companies should be getting on marketing, what to look for when picking a marketing company, what marketing platforms to utilize, word of mouth vs. spending funds on marketing, and much more.

Episode Sponsor: Cycle CPA, leading green industry remote accounting and tax firm. For more information visit cyclecpa.com

Learn more about Green Marketing a greenmarketingfl.com