• Inflation’s Latest Victim: Brand Loyalty

  • Nov 18 2024
  • Length: 14 mins
  • Podcast

Inflation’s Latest Victim: Brand Loyalty

Listen for free

View show details

  • Summary

  • Bloomberg reporter Leslie Patton has noticed a pattern looking at the earnings of mid-priced, brand name companies like Kraft and Luvs. Their sales are down, while the sales of similar products on either end of the price spectrum — cheaper generics and high-end premium goods — are up.

    On today’s Big Take podcast, Leslie joins host Sarah Holder to discuss how this “middle brand squeeze” is playing out on grocery store shelves.

    Read more: Shoppers Are Ditching Classic Brands They Once Loved

    Become a Bloomberg.com subscriber using our special intro offer at bloomberg.com/podcastoffer. You’ll get episodes of this podcast ad-free and unlock access to deep reporting, data and analysis from reporters around the world.

    See omnystudio.com/listener for privacy information.
    Show more Show less
Show more Show less
activate_Holiday_promo_in_buybox_DT_T2

What listeners say about Inflation’s Latest Victim: Brand Loyalty

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.

Audible.com reviews

Amazon reviews
No Reviews are Available