In this episode of the Fearless Artist Podcast, Michelle Lynne chats with Nicole Riccardo, a flutist turned marketing strategist, who found her niche helping classical musicians leverage digital platforms to build successful careers. Nicole recounts her journey from performing and teaching music to mastering marketing, which began during her graduate studies when she took charge of marketing for her woodwind quintet. Faced with limited opportunities in traditional music roles after graduation, she transitioned into a corporate marketing job, quickly realizing her talent for it. This experience prompted her to pivot towards helping musicians market themselves effectively. She discusses her signature program, "Create Your Career," now called "Conjure Your Career," which has evolved to include comprehensive strategies from branding to social media management. Nicole's story underscores the importance of musicians creating their own opportunities and harnessing the power of marketing to transform their artistic careers.

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Website -

https://www.nicolericcardo.com

Instagram -

https://www.instagram.com/nicolericcardo/

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The Fearless Mastermind Website - https://www.thefearlessartistmastermind.com

The Fearless Mastermind Instagram -

https://www.instagram.com/thefearlessartistmastermind/

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Intro/Outro music by Michelle Lynne • Episode produced by phMediaStudio, LLC