• Ep. 117: 3 Videos to Help You Sell More on Black Friday
    Nov 23 2024

    Black Friday is almost here, and you want to stand out, right?

    In this episode, I’ll share three types of videos that can help you grab attention, get more sales, and make this your best Black Friday yet.

    These tips are for service-based and product-based businesses.

    Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠

    Download 50 Cinematic Video Ideas to Make Your Business Pop here.

    ⁠⁠⁠⁠⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here.⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with my copywriting or video marketing services here.⁠⁠⁠⁠



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    18 mins
  • Ep. 116: Why Pleasing Everyone Hurts Your Business (And What Crumbl Cookies Gets Right)
    Oct 20 2024

    Not everyone likes Crumbl Cookies... and that’s fine. But I do.

    Seeing all the latest TikTok reviews claiming they’re "nasty" has me wanting to say this ONE thing:

    Your product or service isn’t for everyone.

    Crumbl has a loyal fan base despite the negative reviews. In marketing, you don't need to please everyone.

    You ONLY need to reach the right audience.

    Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠

    ⁠⁠⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠


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    12 mins
  • Ep. 115: What Tabitha Brown's Target Deals Can Teach You About Partnerships in Marketing
    Oct 20 2024

    In this episode of the Storytelling Meets Branding Podcast, I’m chatting about Tabitha Brown’s Target partnership and Chef Darius Cooks’ criticism.


    If you don’t know, Tabitha is a vegan influencer and entrepreneur who’s launched several collections with Target. Darius, a chef and social media personality, thinks she could’ve made more money going solo.


    I’ll explain why partnerships matter, and how this applies to copywriting and video marketing.


    Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠

    ⁠⁠⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠⁠⁠


    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

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    7 mins
  • Ep. 114: (Part 30) 5 Years of Story-Selling, My Most Memorable Moments So Far in Business
    Aug 19 2024

    Thank you for listening to my 30-part summer series that celebrates my 5-year business anniversary.

    In this episode, I'm sharing a few things that have been quite memorable so far in business. Tune in to reflect with me.

    Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠

    ⁠⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

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    15 mins
  • Ep. 113: (Part 29) 5 Years of Story-Selling, Networking with Website Designers
    Aug 19 2024

    I’m trying to expand my network, specifically with website designers.

    I’d love to collaborate with more website designers who have a strong process for their clients.

    Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠

    ⁠⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

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    8 mins
  • Ep. 112: (Part 28) 5 Years of Story-Selling, I Started a Facebook Group for Alabama Business Owners
    Aug 19 2024

    So, I've got something pretty cool to share with you.

    I started a Facebook group for Alabama business owners who want to use words and videos to confidently sell their offers.

    Join the Facebook group “Alabama Businesses Growing Marketing Confidence” here.

    Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

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    5 mins
  • Ep. 111: (Part 27) 5 Years of Story-Selling, Some of My Favorite Client Testimonials
    Aug 19 2024

    In this episode, I’m sharing some of my favorite client testimonials. Hopefully, you enjoy hearing how my work has impacted different businesses.

    Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

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    16 mins
  • Ep. 110: (Part 26) 5 Years of Story-Selling, Don’t Buy into These 5 Marketing Lies
    Aug 19 2024

    There are a lot of misconceptions about marketing that seem to stick around.

    In this episode, I’m challenging five common marketing myths that I think are tripping up a lot of business owners.

    Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

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    16 mins