Join us in this episode of the PPW podcast as hosts Harvey Hancock and Simon Baker sit down with Sarah Wood from realestate.co.nz. Discover the unique landscape of the New Zealand property market and how realestate.co.nz has thrived for 28 years as an industry-owned platform. Sarah shares her thoughts on the challenges and opportunities of operating in a competitive environment dominated by major players like TradeMe. Learn about the innovative features that have driven user engagement and how they are leveraging AI with their assistant, Tahu. Subscribe for more insights from the world of real estate and prop tech! 0:00 - Introduction to the PPW Podcast

0:30 - Overview of Realestate.co.nz

05:02 - User-Centric Product Development

06:36 - Innovation Tournaments and Idea Testing

08:08 - Successful Product Features: Listing Minimize and Price Change History

10:55 - Introduction of AI Product: Tahu

13:56 - Competing with TradeMe

21:13 - Comparing with Australian Market Leaders

22:00 - High Intent Market and Consumer Experience

29:13 - Building a Strong Leadership Team

30:02 - Hiring for Industry Experience vs. Fresh Perspectives

36:43 - Outros

Follow us on linkedin: https://www.linkedin.com/company/property-portal-watch Check out - www.onlinemarketplaces.com Listen to the full episode on your favourite podcast platform!