• The Author Your Brand Show

  • By: Doug Crowe
  • Podcast

The Author Your Brand Show

By: Doug Crowe
  • Summary

  • The Author Your Brand show takes a deep dive into becoming a best selling author, sometimes without writing a word. The host, Doug Crowe, interviews CEO’s of multi-million dollar firms, successful entrepreneurs, and “slightly” famous people. Guests include the former CMO of Starbucks Asia, the Inventor of GPS (who sold the company he founded for $6.6 Billion) & NYT bestselling authors. This daily LIVE show uncovers the mindset of these visionaries & their success tips.
    Copyright 2021 All rights reserved.
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Episodes
  • David Orban: Advancing Together-AI, Human Progress, and the Rules of Coexistence
    Oct 15 2024

    David Orban, a futurist, entrepreneur, and advisor to Beyond Enterprises, joins me on the Author Your Brand Show to explore the fascinating world of artificial intelligence and what it means for our future. As the founder of Network Society Ventures, David has been a leader in the conversation about how technology is reshaping our lives. He’s also the author of Something New, where he explores the rapidly changing landscape of AI and how humans will need to adapt.

    In our conversation, we cover big ideas like technological singularity, transhumanism, and the potential for AI to surpass human capabilities. David shares his thoughts on how AI is revolutionizing industries like healthcare and science and why we need to start asking serious questions about empathy, consciousness, and the role of humans in an AI-driven world.

    Key Takeaways:

    • AI is evolving at an incredible pace, especially in fields like medical diagnosis and scientific research.
    • Transhumanism raises big questions about the future of humanity as we move closer to integrating with AI.
    • The debate over whether AI can feel empathy is becoming more important as the technology advances.
    • While AI is changing the way we work, the human touch in creativity and decision-making is still critical.
    • David’s book Something New takes a closer look at these topics and how we can navigate the challenges ahead.

    To learn more, visit davidorban.com or check out Something New on Amazon.

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    29 mins
  • Joe Pici: Dialing for Success- The Art of Sales Calls
    Oct 8 2024

    Joe Pici brings over three decades of sales training expertise as the co-founder of Pici & Pici Inc. He's dedicated to enhancing business sales performance with practical, hands-on techniques. Joe’s approach is direct and results-focused, with an emphasis on mastering phone communication and making lead generation a daily discipline.

    In this episode of the Author Your Brand Show, Joe covers the key elements of effective sales training and explains why accountability is critical for driving sales success. He also shares advice on how to keep remote teams engaged and why practicing in real-world scenarios is more effective than role-playing.

    Key Takeaways:

    • Sales is a learnable skill that anyone can develop with the right approach.
    • Phone communication is still one of the most effective tools for closing deals.
    • Consistent lead generation is essential for keeping sales efforts on track.
    • Accountability and structure are crucial for keeping sales teams focused, especially when working remotely.
    • Real-world practice is more valuable than role-playing in improving sales techniques.
    • Building strong, authentic relationships is the foundation of successful selling.

    Looking to boost your sales skills? Visit Pici & Pici Inc. for free downloads and webinars, or check out SellMoreVirtually.com for a free 45-minute webinar. Text "SalesEdge" to 59925 for more resources. For personal advice, call Joe at 407-947-2590 for a complimentary chat.

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    29 mins
  • Keeping Your Voice in the Age of AI: Carma Spence on Writing and Publishing
    Oct 1 2024

    Carma Spence, best-selling author of Public Speaking Super Powers and an expert in book marketing, knows exactly how to make a mark in the crowded world of publishing. With years of experience and a successful cookbook under her belt, Carma has helped countless authors use their books to build credibility and authority.

    In this episode of the Author Your Brand Show, Carma talks about why so many authors struggle with marketing their books and offers practical advice on how to avoid those pitfalls. She also introduces her Author Diagnostic System, a tool that helps writers figure out where they’re strong and where they need to focus more attention to get the best results.

    We also cover how speaking engagements can boost book visibility and the growing influence of AI in publishing. While AI can be helpful for brainstorming, Carma makes it clear that the creative process and editing are best left to the human touch.

    Key Takeaways:

    • Publishing a book builds authority and credibility, but you have to market it right.
    • Many authors fall short when it comes to promotion—don’t make that mistake.
    • Know your audience and tailor your marketing to them if you want to stand out.
    • Speaking engagements are an effective way to promote your book and grow your audience.
    • AI is useful for ideas, but the final product should always be shaped by a human writer.

    If you’re looking for practical, step-by-step advice on book marketing, be sure to read Carma’s latest book, Serve Up Your Book: How to Market Your Book To Attract Clients and Leads in All Five Phases of Book Marketing (The Authorneer's Journey Series 4) on Amazon.

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    23 mins

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