• The Backbone of Success: Key Considerations for Service-based Animal Chiropractic Businesses; Dr. Kaitlyn Lackey, DC

  • Sep 9 2024
  • Length: 22 mins
  • Podcast

The Backbone of Success: Key Considerations for Service-based Animal Chiropractic Businesses; Dr. Kaitlyn Lackey, DC

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  • Summary

  • In this episode, Dr. Katie from Making Strides for Animal Chiropractic discusses key strategies for animal chiropractors to grow their business. She shares valuable insights for aspiring and current animal chiropractors, and emphasizes the importance of understanding the difference between marketing and advertising, identifying ideal clients, ensuring there is demand for services, delivering great service, creating scalable systems, and the importance of intentional branding to create a sustainable and reputable practice. Tune in for more business strategies ahead of her AVCA conference talk this November!

    Topics covered in this episode:

    • Courses and value creation
    • Marketing vs. advertising
    • Assessing market needs
    • Ensuring service quality
    • Scaling your business
    • Building your brand

    Making Strides for Animal Chiropractic Links and Resources:

    • Visit the Making Strides for Animal Chiropractic website
    • Visit our Facebook Page
    • Visit our Instagram Page
    • Learn more about the 2024 AVCA conference

    Thank you to our sponsors!

    • Academy for the Advancement of Animal Chiropractic
    • iPoint Touch- Integrative Veterinary Medicine EHR
    • The Evidence Based Chiropractor

    Have an idea for the podcast?
    Please leave us a survey!

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