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Today we explore the journey of Alexa Shaw, a dynamic entrepreneur, adventurer, and motorcycle enthusiast who refused to let her “maybe somedays” become never. Growing up in the small mountain town of Eden, Utah, Alexa developed a love for the outdoors and a fierce sense of independence. She spent her childhood competing with her two older brothers, which instilled in her a competitive spirit and a love for adventure that continues to define her life today.
Alexa’s path hasn’t always been easy. After facing health challenges that slowed her down, she embarked on a journey of self-acceptance, self-love, and self-discovery, ultimately bringing her long-time dream of visiting Nepal and reaching Everest Basecamp to life. Her story is one of perseverance, where she faced both personal and physical challenges head-on, refusing to let fear or doubt stand in her way.
Alexa’s entrepreneurial drive is just as inspiring as her adventurous spirit. Since 2009, she’s worked as a graphic designer, web developer, and marketer, launching Luxe Design Firm in 2017, where she turned her creative talents into a collaborative effort by building a successful team. Her passion for progress didn’t stop there—she recently founded Yunani, a women's health supplement brand focused on holistic well-being and sustainability.
Beyond her business ventures, Alexa is also the founder of The Litas Ogden, a women’s motorcycle group with over 90 members, creating a supportive space for women to come together and bond over their love of the open road.
Join us in this episode as we dive into Alexa’s inspiring story—how she overcame obstacles, took control of her life, and finally made her dream of trekking to Everest Basecamp a reality. Whether it’s business, adventure, or personal growth, Alexa Shaw’s story is a powerful reminder that you don’t have to let your “maybe somedays” become nevers. Buckle up and get ready for an episode that will motivate you to pursue your dreams, no matter the roadblocks.
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