• Transforming Startup Potential into Success with Siemens and Big Red Jelly’s Strategic Approach

  • Oct 31 2024
  • Length: 44 mins
  • Podcast

Transforming Startup Potential into Success with Siemens and Big Red Jelly’s Strategic Approach

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  • Summary

  • What are the foundational issues that often hold back growth, and how can they be resolved? How can startups achieve the brand clarity they need to scale successfully? In this episode of Pioneers, the Siemens Startup Podcast, host Jim Gernatt sits down with Josh and Zach Webber, the dynamic brother duo behind Big Red Jelly, an award-winning marketing agency. Josh and Zach share their expertise in helping startups unlock growth through a meticulously crafted process they call “Brand, Build, Grow.” They discuss their journey, their unique approach to branding, and how they assist startups in addressing foundational issues that hinder their growth. Listeners will gain valuable insights into the challenges startups face, the importance of understanding product-market fit, and how strategic branding can be the key to unlocking accelerated growth. From deep-tech startups to scalable service businesses, this episode offers practical advice for founders looking to refine their messaging, engage their ideal customers effectively, and improve the customer journey. What You’ll Learn in This Episode: How Big Red Jelly identifies and addresses growth barriers for startups (09:10) The connection between Siemens, Keiretsu and Big Red Jelly (16:30) What are the symptoms of brand issues for start-ups? (19:45) Practical branding exercises for deep tech startup founders (30:30) How to improve self-awareness for your brand (32:35) How Siemens and Big Red Jelly help tech start-ups succeed (41:50) Connect with Jim Gernatt LinkedIn Website Connect with Josh Webber LinkedIn Website Connect with Zach Webber LinkedIn Website
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