ザ・チョイス―複雑さに惑わされるな!
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ザ・チョイス―複雑さに惑わされるな!
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Narrated by:
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李ふぁみ
About this listen
複雑なソリューションなんて、うまくいくわけがない!
明晰な思考を妨げる最大の障害は、人がものごとを複雑に考えすぎるっていうことだ。現実は複雑だと信じ込んでいる。だから、複雑な説明やソリューションを求めたがる。これは、とても厄介なことだ。
今日の企業は、高度に複雑化している。だが、複雑なシステムの中でも、本当に重要なことはいくつもない。「何が本当に重要か」を見極めることができれば、短期間に企業は著しいパフォーマンスの向上を成し遂げることができる。最新作『ザ・チョイス』で、ゴールドラット博士は、娘のエフラットとの会話を通じ、「本来、ものごとはとてもシンプルである」という、彼の信念の根本的なあり方を説明することで、あらためて深遠な思考に基づいたアプローチを提唱している。
本当に重要なポイント、数少ないわずかなポイントを探し出し、それだけに努力を集中することでシステム全体に変化を起こすことができると主張する。その方法を学ぶことで、システムの中に存在する複雑な因果関係に対しても、シンプルなロジックを用いて最小限の努力で対応できるようになる。
【収録されている事例】
・業務費用をほとんど上げることなく、わずか数年で利益を5倍を上回る成長で純利益40億ドルを実現
・在庫を大幅に削減しながら、品切れを解消し、さらに顧客が選択できる品揃えを大幅に拡大
・2か月のリードタイムを一週間未満に
・在庫回転数を現在の6回から15回へ 下請け企業の売上げを飛躍的に伸ばすと同時にマージンも倍増
・人件費や店舗の諸経費を一切増やすことなく、売上げを50％アップし、利益を少なくとも5倍アップする小売業の事例
・24時間の生産サイクルを8時間に短縮、生産する品種を大幅に拡大
・数か月で100％以上の売上げ増加達成
・外部購入に頼っていたキーになる部品を、特に大きな投資を要することなく、導入数か月で内製化、さらに外販を開始
・5か月以内に売上高10％増加、その後さらに前年比で売上高30％増を達成、利益率が6％から20％へ
・自らの在庫を増やすことのなく在庫回転率を250％増加したディストリビューター
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