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マッキンゼー 変革期の体質転換戦略 2014年新装版
- Narrated by: 平川 正三
- Length: 5 hrs and 22 mins
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Publisher's summary
■マッキンゼーコンサルタント大前研一氏が"今を変える戦略"をまとめた名著を新装刊行
1980年代、大前研一氏を中心とするマッキンゼーコンサルタントが登壇した経営セミナーでは、"変革の方法論"がゼロベースの視点として解説されました。セミナー講演は大前研一氏・千種忠昭氏により編集/監修され、プレジデント社により『マッキンゼー 変革期の体質転換戦略』として書籍化されました。本書は、プレジデント社版を基に<2014年新装版>として刊行した『変革期の体質転換戦略2014年新装版』です。
本書では、「現状の継続」だけでは生き残ることができない目まぐるしく変化し続ける現代のビジネス環境で、いかに既存の枠組みを取捨選択し、いかに新展開を切り拓くかという「変革の戦略」が<製品開発・流通・人材>を中心に解説されています。また、「戦略論」だけではなく「計画策定~実行体制の組織化」までをフォローしており、その思考の道筋は今なお有効なものとして、"行き詰った事業に新展開をもたらす"ためのヒントとしてお読みいただくことができます。
特に、最終章では"組織"の点から変革の方法論が展開され、「変革を進行させるための組織体制」「阻害する要因となる組織/人」から「人事評価」「人材開発」まで、幅広くマネジメント論としてお読みいただくこともできます。
<キーワード>
・エンジニアード・コモディティ
・スーパー・ジェネラリスト
・製品開発・導入アプローチ
・製品のライフサイクル
・技術革新(イノベーション)
・流通革命
・人材開発のプロセス
・組織の7S
・マネジメント
"企業は、環境、顧客、競争相手、自社の各要素をゼロベースで見つめ直さなくてはならない。そうした作業を進めてゆけば、当然、最大の障害として出てくるのが自社の体質である。つまり、いままでのものの見方でものを見、もののやり方でものをやり、評価し、進んで行く、という前提条件では、新しい挑戦、新しい事業は起こせないということに気づくはずである。自社の強さを支えていた資産が、すなわち従来の「成功の鍵」が将来の戦略展開にとっては負債となる、という時代になっているのである。"
~本書「はじめに」より~
■新装にあたって
・新装刊にあたって7,000字を超える著者インタビューを追加収録。今の大前研一氏が「コンサルティング」「経営」を語ります。
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