What if the most powerful thing you could offer your clients… wasn’t an answer?

In this transformative and deeply human story, mindset coach Alex Carter is on the verge of burnout—desperate to help his clients, but weighed down by the pressure to always teach, fix, and impress. Each session leaves him exhausted, wondering why his best insights aren’t creating the breakthroughs he longs to deliver.

Then, a chance encounter with a master coach changes everything.

What follows is a powerful journey of self-discovery, as Alex learns the true art of coaching: not through telling, but through asking. Through intentional, compassionate questions—and the courage to listen deeply—Alex’s entire coaching practice is reborn. One question at a time, he begins to unlock profound transformation not just in his clients… but in himself.

More than a book about coaching, Ask, Don’t Tell is a breakthrough in how we help others grow. Part story, part guide, and entirely soul-shifting, this book will inspire you to:

• Let go of the need to have all the answers

• Embrace the quiet power of presence and deep listening

• Ask questions that lead others to their own truth

• Create real, lasting breakthroughs—without trying to be impressive

Whether you're a coach, leader, teacher, or simply someone who wants to make a bigger difference, this book will change how you think about conversations—and remind you of the transformative power of truly hearing another human being.

Because the greatest breakthroughs don’t come from what we say…
They come from the questions we dare to ask.