Summary

In this episode of the E-commerce Content Creation Podcast, host Daniel Jester speaks with Joe Lamb, former Director of Technology and Platforms for Nike, about the intricacies of content production in e-commerce. They discuss the importance of building a robust content production system, future-proofing studios against disasters, and the significance of team wellness and safety. The conversation also delves into business continuity planning, evaluating technology for resilience, streamlining onboarding processes, and balancing documentation with agility. The episode emphasizes the need for data-driven decisions and building strong internal relationships to ensure success in creative operations.

takeaways

• Future-proofing involves considering people, places, and technology.
• Natural disasters can disrupt studio operations; planning is essential.
• Team wellness and safety should be prioritized during crises.
• Business continuity planning is crucial for creative operations.
• Evaluate technology for both efficiency and risk management.
• Onboarding processes should be streamlined for new team members.
• Documentation is vital but should not hinder agility.
• Data plays a key role in measuring creative success.
• Building internal relationships is essential for operational success.
• Advocating for creative teams is necessary for resource allocation.