America’s Major League Cricket has exploded onto the global cricket scene.

And one of its most fascinating franchises is the San Francisco Unicorns.

Led by Head Coach Shane Watson and a star-studded squad including Pat Cummins, Haris Rauf and Finn Allen, they were the runners-up in the 2024 tournament.

They’ve also created a unique brand and culture.

On this episode we’re joined by the team’s co-owners, Anand Rajaraman and Venky Harinarayan – two incredibly successful Silicon Valley entrepreneurs, lifelong business partners, and cricket fans who decided to embark on a sports adventure.

They share insights with us on their approach to ownership including, giving Shane Watson his first ever coaching gig,

Their data driven approach to building the team,

The Unicorns’ unique name and branding,

And their special partnership with Cricket Victoria in Australia,

And so much more.

ABOUT CRICEXEC

Cricket’s only trade publication. We cover the industry off the field -- the people, organizations, and deals that drive the sport.

To read the latest industry news: https://www.cricexec.com

Subscribe to us on YouTube to get more great content!

Follow us on all other social platforms: @cricexec

Subscribe to our free "daily briefing" newsletter, delivered every weekday and read by top executives throughout the industry: https://www.cricexec.com/subscribe/