When the market slows down, price is king. In this episode, we’re getting honest about what it takes to navigate a slower market—and why you can’t out-market a bad price. We’re sharing hard-earned lessons from our own experiences, including the conversations that still stick with us, and the data-driven steps we use to guide clients through price adjustments.

We walk through exactly how we handle these conversations with compassion, the pitfalls of “paper cut” price reductions, and why the right move is often a bigger, faster adjustment. If your listings are sitting or your sellers are uncertain, this episode is your roadmap for taking action—and building trust, one honest conversation at a time.

Remember: Big businesses are built in the details, and big lives are built when we lean into tough moments. If this episode helps you, please share it—we love hearing how you’re building your empire.

Resources:

• Read Shift by Gary Keller and Jay Papasan

Connect on Instagram:

• Seychelle Van Poole: @seychellevp
• Sarah Reynolds: @sarahreynoldsoji
• Wendy Papasan: @wendypapasan
• Kymber Lovett-Menkiti: @kymbermenkiti
• Tiffany Fykes: @tiffanyfykes

Produced by NOVA

This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.