
The Future of Retention is Data-Driven (and Your Tires Know It) with Shane Wilson
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Shane Wilson, the brain behind Connected Dealer Services (CDS), joins the crew to talk about how billions of data points, a deep background in consumer electronics, and a passion for keeping cyclists safe from autonomous vehicles are reshaping dealership service retention strategies.
The conversation kicks off with Shane’s winding path through the automotive tech world—from remote starts to launching a connected solution for dealerships that’s more than just GPS tracking. At the heart of CDS is a bold vision: empower dealers to own retention by equipping them with real-time vehicle health data, mileage tracking, and the ability to campaign directly to customers—all through a dealer-branded app. Shane also dives into the ethical terrain of data privacy, the opportunity for dealers to capitalize on wearables like tires and batteries, and why he thinks fixed ops is finally stepping into the spotlight.
Takeaways
0:00 Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo
2:28 Shane Wilson joins the show and shares his background in auto tech
6:35 Why Connected Dealer Services was born to solve dealership inventory and retention issues
8:17 The breakthrough idea: shifting ownership of retention from customers to dealerships
12:39 Shane addresses privacy concerns and how CDS handles sensitive data
14:14 Hidden service revenue: how tires and batteries open new lanes for profitability
21:56 The next five years: EVs, AI, and 2 billion monthly data points shaping what’s next
Connect with Shane Wilson at https://www.linkedin.com/in/shanebwilson/
Learn more about Connected Dealer Services at https://www.connecteddealerservices.com/
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