How You Build a Brand That Actually Wins in 2025 | Adweek Leadership Voices
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How You Build a Brand That Actually Wins in 2025 | Adweek Leadership Voices
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About this listen
In this raw, unfiltered deep-dive with AdAge, I break down what makes VaynerMedia and VaynerX different — and why kindness, culture, and conviction are more powerful than any viral TV spot.
Whether you’re building a business, a brand, or a life — this one’s for you. 💥
We talk about:
Why “TV-first” thinking is killing creativity 🧠
How I built VaynerX like a startup, not a holding company
My real take on AI, influencers & the future of marketing
The secret behind our Honey Empire culture 🍯
Why BeFriends is my most personal, creative project ever
The myth of trends — and why they actually matter
What kind of clients we actually want to work with (yes, I said it)
How my lemonade stand taught me everything I needed to know
If you care about brand building, leadership, or marketing in the year we actually live in — this episode will hit hard.
Listen now and tell a friend who needs to hear it.