
DJ Van Keuren: How BILLION Dollar Family Offices Approach Investing in 2025
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About this listen
Today, I welcome DJ Van Keuren to The Gould Mine.
DJ is one of the country’s leading voices on family office real estate investing, and today he pulls back the curtain on how ultra-wealthy families think about wealth preservation, capital allocation, and operator selection. With decades of experience advising and deploying capital for family offices, DJ shares why alignment, access, and structure matter more than ever in today’s market.
He unpacks how family offices vet operators, what they look for in a deal sponsor, and why many are moving away from funds and into direct or co-GP structures. We also get into current capital market dynamics, the shift in return expectations, and how family offices are quietly repositioning their portfolios to weather the storm - and capitalize on the chaos.
This is an insider look at how the top 0.1% invest.
Welcome DJ, to The Gould Mine.
Follow DJ:
Website: https://bit.ly/3GaUwkb
LinkedIn: https://bit.ly/4es5Xkg
Follow Me:
LinkedIn: https://bit.ly/3L2sTc7
Instagram: https://bit.ly/3soYxtW
Looking to build lasting wealth through alternative investments? You’re in the right place.
If you’re new here, my name is Danny Gould. I’m the founder and CEO of Gould Capital, a private equity firm specializing in exclusive commercial real estate and other alternative investments. We connect investors with elite opportunities - investments that aren’t public, aren’t cookie-cutter, and most importantly, aren’t what your financial advisor is pitching.
Here’s how I got here…
1) Started as a pre-med student at Stanford University, but a lifelong dream of building the biggest hotel-casino on the Las Vegas Strip ignited my passion for real estate.
2) Transitioned to residential real estate, driving over a quarter billion dollars in sales, and became an industry leader in one of the most competitive markets in the world.
3) Decided to finally pursue my Hotel dreams and founded GMS Ventures alongside two experienced Hoteliers, with a total Hotel Portfolio Size of over $300M
4) Leveraged my expertise and relationships to build Gould Capital - which empowers investors to access transformative commercial real estate deals and alternative investments.
FULL DISCLOSURE
I create content to connect with ambitious investors - people who want to take control of their financial futures. If that’s you, let’s build something extraordinary together - I invite you to take the first step by connecting with me via a 20 minute Zoom Call. Here’s my calendar: https://bit.ly/3rVfqwn