Bons hábitos, maus hábitos
Um método científico para promover mudanças positivas e duradouras
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Narrated by:
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Patricia Ferrer
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By:
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Wendy Wood
About this listen
Com base em três décadas de pesquisas, Wendy Wood apresenta a fascinante ciência de como formamos hábitos – e mostra como desbloquear a mente para realizar as mudanças que buscamos.
Neste livro, ela explica que 43% das nossas ações não são escolhas conscientes. Fazemos automaticamente, por hábito. É assim que respondemos às pessoas ao nosso redor, decidimos o que comprar, quando e como nos exercitar, comer ou beber.
Mas sempre que queremos melhorar algo em nós mesmos, contamos com a força de vontade. Insistimos em recorrer ao nosso consciente, na esperança de que a determinação seja capaz de promover mudanças positivas. Por isso é que falhamos tantas vezes.
Bons hábitos, maus hábitos é uma combinação potente de neurociência, estudo de casos e relato de experimentos que vai mudar sua maneira de pensar sobre quase todos os aspectos da vida e lhe dar ferramentas concretas para transformar seu dia a dia.
E se pudéssemos aproveitar o poder extraordinário do inconsciente, que já determina grande parte do que fazemos, para alcançar nossos objetivos?
Você vai entender como o cérebro humano é preparado para responder a recompensas, receber dicas do ambiente e desligar quando detecta muito atrito. Além disso, vai descobrir como tirar vantagem desse conhecimento para formar hábitos mais positivos e construir a vida que realmente quer.
OBSERVAÇÃO: Quando comprar este título, o PDF que o acompanha estará disponível em sua Biblioteca Audible junto com o áudio.
©2021 Wendy Wood (P)2022 GMT Editores Ltda.Listeners also enjoyed...
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Critic reviews
“Não há ninguém melhor que Wendy Wood em mostrar como transformar comportamentos prejudiciais em poderosos hábitos produtivos.” – Robert B. Cialdini, autor de As armas da persuasão
“Se você sempre sofreu para criar ou abandonar um hábito, precisa ler este livro.” – Adam Grant
“Wendy Wood é a maior especialista do mundo na área e este livro é essencial.” ― Angela Duckworth, autora de Garra
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