Cage Kings
How an Unlikely Group of Moguls, Champions and Hustlers Transformed the UFC into a $10 Billion Industry
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Narrated by:
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Patrick Harrison
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By:
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Michael Thomsen
About this listen
A cultural and business history of the UFC, tracing the unlikely rise of mixed martial arts from what was derided in the '90s as "human cockfighting" - more violence than sport - to a global pop culture phenomenon.
Senator John McCain once decried mixed martial arts as "human cockfighting," while the New York Times despaired that the sport offered a "pay-per-view prism" onto the decline of western civilization. But the violent spectacle of cage fighting no longer feels nearly as scandalous as it did when the sport debuted in 1993. Today, it's spoken of reverentially as a kind of "human chess" played out in real-time between two bodies and the UFC is one of the most valuable franchises in the world, worth more than any team in the NFL, NBA, or MLB and equal to what Disney paid to acquire Marvel Comics. Once banned in thirty-six states and hovering on the edge of bankruptcy, the UFC has evolved into a $10 billion industry. How did cage fighting go so mainstream?
A rollicking behind-the-scenes account of one of the most spectacular upsets in American sports history, Kings of the Cage follows the desperate fighters, audacious promoters, fanboy bloggers, fatherly trainers, philosophical announcers, hustling sponsors, and three improbable twentysomething corporate titans on a darkly comic odyssey to normalize a new level of brutality in American pop culture-and make a fortune doing so. Stylishly written and poignantly observed, the book offers a provocative look at how the hollowing out of the American dream over the past three decades and the violence endemic to modern capitalism left us ready to embrace a sport like cage fighting.
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Story
No one knew it when their experiment began, but without any particular genius or acumen, the motley cast of billionaires and hucksters behind the modern Premier League struck gold. Pretty soon, everyone wanted to try their luck, from Russian oligarchs to Emirati sheikhs, American tycoons, and Asian Tiger titans. Some succeeded beyond their wildest dreams. Some lost everything. Today, players are sold for tens of millions, clubs are valued in the billions, and games are beamed out to nearly 200 countries, all while the league struggles to preserve its English soul.
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Read don't listen
- By JR3 on 01-23-19
By: Joshua Robinson, and others
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Tanking to the Top
- The Philadelphia 76ers and the Most Audacious Process in the History of Professional Sports
- By: Yaron Weitzman
- Narrated by: Yaron Weitzman
- Length: 9 hrs and 18 mins
- Unabridged
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When a group of private equity bigwigs purchased the Philadelphia 76ers in 2011, the team was both bad and boring. Attendance was down. So were ratings. The Sixers had an aging coach, an antiquated front office, and a group of players that could best be described as mediocre. Enter Sam Hinkie - a man with a plan straight out of the PE playbook, one that violated professional sports' Golden Rule: You play to win the game.
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Great history of tanking by Sixers
- By Alan Bernstein on 03-11-23
By: Yaron Weitzman
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Quitters Never Win
- My Life in UFC
- By: Michael Bisping
- Narrated by: Jonathan Cowley
- Length: 13 hrs and 15 mins
- Unabridged
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Featuring an entirely new chapter for US readers, the story of his induction into the UFC Hall of Fame, fresh insights about his fighting career, never-before-told stories about his film and TV career, and a harrowing account of his fighting off attempted kidnappers while filming in South Africa, Quitters Never Win tells the incredible story of how he went from rough and humble beginnings and then on to a legendary mixed martial arts career capped by winning the Middleweight Championship in one of the greatest upsets in UFC history.
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Good Book
- By Tullio708 on 04-22-20
By: Michael Bisping
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Players
- The Story of Sports and Money - and the Visionaries Who Fought to Create a Revolution
- By: Matthew Futterman
- Narrated by: George Newbern
- Length: 9 hrs and 22 mins
- Unabridged
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For fans of Michael Lewis, the astounding untold story of how professional sports transformed, in the span of a single generation, from a cottage industry into a massive global business. In the cash-soaked world of contemporary sports, where every season brings news of higher salaries, endorsement deals, and television contracts, it is mind-boggling to remember that as recently as the 1970s elite athletes earned so little money that many were forced to work second jobs in the off-season to make ends meet.
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Starts slow...
- By John on 08-09-16
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The King of New Orleans
- How the Junkyard Dog Became Professional Wrestling's First Black Superhero
- By: Greg Klein
- Narrated by: J D Jackson
- Length: 6 hrs and 29 mins
- Unabridged
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Telling the remarkable tale of a man who is still remembered on the streets of New Orleans and in the hearts of professional-wrestling fans, this book aims to restore the overlooked Junkyard Dog to his proper place in the history books. In 1979, Sylvester Ritter, also known as the Junkyard Dog, managed to break one of the final color barriers in the sport by becoming the first Black wrestler named undisputed top star of his promotion, and this biography reveals all the famous feuds and business back stories that made him a wrestling legend.
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Entertaining & Insightful
- By Michael Cavacini on 10-22-20
By: Greg Klein
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Win at All Costs
- Inside Nike Running and Its Culture of Deception
- By: Matt Hart
- Narrated by: Josh Bloomberg
- Length: 13 hrs and 38 mins
- Unabridged
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In May 2017, journalist Matt Hart received a USB drive containing a single file—a 4.7-megabyte PDF named “Tic Toc, Tic Toc. . . .” He quickly realized he was in possession of a stolen report prepared a year earlier by the United States Anti-Doping Agency, part of an investigation into legendary running coach Alberto Salazar, an endocrinologist named Dr. Jeffrey Brown, and cheating by Nike-sponsored runners. Combining sports drama and business exposé, Win at All Costs tells the full story of Nike’s running program, uncovering a corporate win-at-all-costs culture.
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Nicely done
- By Pete Sakalowsky on 09-23-21
By: Matt Hart
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The Death of WCW
- By: R.D. Reynolds, Bryan Alvarez
- Narrated by: Bryan Alvarez
- Length: 14 hrs and 27 mins
- Unabridged
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In 1997, World Championship Wrestling was on top. It was the number-one pro wrestling company in the world, and the highest-rated show on cable television. Each week, fans tuned in to Monday Nitro, flocked to sold-out arenas, and carried home truckloads of WCW merchandise. Sting, Bill Goldberg, and the New World Order were household names. Superstars like Dennis Rodman and KISS jumped on the WCW bandwagon. It seemed the company could do no wrong.
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Like a rambling friend telling you WCW history
- By Eric Philleo on 12-18-17
By: R.D. Reynolds, and others
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Funky
- My Defiant Path Through the Wild World of Combat Sports
- By: Ben Askren
- Narrated by: Ben Askren
- Length: 5 hrs and 42 mins
- Unabridged
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One of the most dominant college wrestlers in history, Ben Askren became a folk hero during the 2008 Olympics in Beijing, before going on to become a multiple time MMA champion and one of the sport's biggest stars. Here, in Funky, this record-breaking wrestler and polarizing UFC fighter shares how he came to dominate opponents while blazing a trail through competitors in unprecedented ways. Not blessed with natural athleticism, he revolutionized folkstyle wrestling by innovating his own technique, which earned him the famous nickname, "Funky."
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Ben sounds sedated
- By Michael J on 12-16-22
By: Ben Askren
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Empire State of Mind
- How Jay-Z Went from Street Corner to Corner Office
- By: Zack O'Malley Greenburg
- Narrated by: Sean Pratt
- Length: 5 hrs and 35 mins
- Unabridged
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Some people think Jay-Z is just another rapper. Others see him as just another celebrity/mega-star. The reality is, no matter what you think Jay-Z is, he is first and foremost a business. And as much as Martha Stewart or Oprah, he has turned himself into a lifestyle. This audiobook explains just how Jay-Z propelled himself from the bleak streets of Brooklyn to the heights of the business world.
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It was ok
- By Michelle M. on 01-03-17
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This Is Esports (And How to Spell It)
- An Insider’s Guide to the World of Pro Gaming
- By: Paul Chaloner
- Narrated by: Paul Chaloner, Sarah Ovens
- Length: 9 hrs and 35 mins
- Unabridged
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What is competitive gaming, and where did it come from? What makes it so exciting? The bitter esports team and country rivalries, the scandals, the money, the last-minute Hail Mary plays; it’s all here, brought to you with the trademark wit - and access - of the industry’s most respected and experienced broadcaster. He’ll even tell you how to spell it. This is the world of esports according to its most famous presenter.
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Very interesting content with great narration
- By Tsouth2 on 06-03-20
By: Paul Chaloner
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Football for a Buck
- The Crazy Rise and Crazier Demise of the USFL
- By: Jeff Pearlman
- Narrated by: Joel Richards
- Length: 14 hrs and 13 mins
- Unabridged
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The United States Football League was the last football league to not merely challenge the mighty NFL but also to cause it to collectively shudder. It spanned three seasons, featured as many as 18 teams, secured multiple television deals, drew millions of fans, and launched the careers of legends - but then it died beneath the weight of a particularly egotistical and bombastic owner, a New York businessman named Donald Trump. Jeff Pearlman draws on more than 400 interviews to unearth all the salty, untold stories of one of the craziest sports entities to have ever captivated America.
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Ahhh the USFL
- By Film Lover on 10-11-18
By: Jeff Pearlman
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Barkley
- A Biography
- By: Timothy Bella
- Narrated by: Korey Jackson
- Length: 16 hrs and 46 mins
- Unabridged
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He's one of the most interesting American athletes in the past fifty years. Passionate, candid, iconoclastic, and gifted both on and off the court, Charles Barkley has made a lasting impact on not only the world of basketball but pop culture at large. Yet few people know the real Charles. Informed by over 370 original interviews and painstaking research, Timothy Bella's Barkley is the most comprehensive biography to date of one of the most talked about icons in the world of sports.
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Great insight to the big man’s life.
- By marci rodee on 07-03-23
By: Timothy Bella