Creating the Intangible Enterprise Audiobook By KP Reddy cover art

Creating the Intangible Enterprise

The Critical Skills Required to Thrive in an AI-Driven World

Virtual Voice Sample

Try for $0.00
Prime logo Prime members: New to Audible?
Get 2 free audiobooks during trial.
Pick 1 audiobook a month from our unmatched collection.
Listen all you want to thousands of included audiobooks, Originals, and podcasts.
Access exclusive sales and deals.
Premium Plus auto-renews for $14.95/mo after 30 days. Cancel anytime.

Creating the Intangible Enterprise

By: KP Reddy
Narrated by: Virtual Voice
Try for $0.00

$14.95/month after 30 days. Cancel anytime.

Buy for $13.99

Buy for $13.99

Confirm purchase
Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Taxes where applicable.
Cancel

This title uses virtual voice narration

Virtual voice is computer-generated narration for audiobooks.

About this listen

The AI revolution is here, poised to upend every industry in its wake. But how will this new technology actually change how we build companies? In the face of algorithms and machine learning, intangibles that are uniquely human—skills like creativity, adaptability and leadership—will be the clear drivers for growth.

Creating the Intangible Enterprise explains how AI will fundamentally change the landscape and, most importantly, shows leaders how to leverage the uniquely human skills—like emotional intelligence, critical thinking, and communication—that will become even more valuable in a world where the transactional aspects of work are handled by technology.

KP Reddy, the author of What You Know About Startups Is Wrong and BIM For Building Owners and Developers, has been investing and building AI- and robotics-based startups for decades. The renowned founder and investor lays out the playbook for companies to succeed in the age of AI, including:

  • Deeply understanding your customers' specific concerns and crafting the perfect customer experience
  • Emphasizing intangible factors like perception, reputation, and emotional connection that will become brand differentiators
  • Organizations focused on leadership promoting ethical decision-making, problem-solving, and personal development will be best-positioned to succeed in complex and fast-moving situations

"We are on the cusp of potentially enormous AI-driven disruptions to foundational economic and social structures. KP outlines a tangible approach to thriving in an AI-driven world and details why the focus of AI disruption may be in industries that have been historically slow to innovate.” — Sam Chandan, Founding Director, Chen Institute for Global Real Estate Finance at the NYU Stern School of Business

Reddy emphasizes that as we grapple with AI and how it shapes the future, the reality is that we’re not yet capable of understanding all of its applications. However, in this uncertain new world, those leaders who double down on human-centered leadership skills will be the ones to succeed.

Computer Science Decision-Making & Problem Solving Business

What listeners say about Creating the Intangible Enterprise

Average customer ratings
Overall
  • 5 out of 5 stars
  • 5 Stars
    1
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0
Performance
  • 5 out of 5 stars
  • 5 Stars
    1
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0
Story
  • 5 out of 5 stars
  • 5 Stars
    1
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0

Reviews - Please select the tabs below to change the source of reviews.

Sort by:
Filter by:
  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

The person experiences of the author

It made very clear the opportunity of Ai to the reader. Also a great historical framework as a basis for the future.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!