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Creatività e innovazione

By: Paolo Legrenzi
Narrated by: Luca Sandri
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Publisher's summary

Sempre più spesso si sente parlare di innovazione come vantaggio competitivo, di creatività come caratteristica del made in Italy. In genere siamo in grado di riconoscere un prodotto creativo - nell'arte, come nella musica o nel design - ma quali sono i processi che lo hanno generato? La psicologia cognitiva ha cercato di rispondere a questa domanda.
©2005 Società editrice il Mulino Spa (P)2019 Audible Studios
Psychology
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