Begin Your Journey Into Marketing & Consumer Behavior in the AI World

AI is reshaping every touchpoint between brands and consumers, challenging everything we thought we knew about trust, influence, and the path to purchase. Dreams & Algorithms is your guide to navigating this new reality, blending the poetry of human connection with the precision of advanced algorithms.

Inside, you’ll explore:

• How word-of-mouth, trust, and community are evolving in the age of Digital Campfires and Sacred Circles
• What Digital Prisms and Hidden Highways mean for brand visibility and commerce.
• What this new AI Mediated Path to Purchase might look like
• How to build and sustain brand equity when AI mediates brand-consumer interactions
• Why measurement and truth-seeking are more important - and more complex - than ever.
• Practical frameworks and new mindsets for adapting your strategy, content, and customer care.

Written for marketers, brand leaders, and innovators at every stage of the journey, this book is not a promise for easy answers or instant mastery. Instead, it offers a clear-eyed look at the seismic shifts underway, sparking the questions and conversations that will illuminate your next steps.

Ready to take your first confident steps into the AI-mediated future?