Good to Great to Gone
The 60-Year Rise and Fall of Circuit City
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Narrated by:
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James Patrick Cronin
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By:
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Alan Wurtzel
About this listen
How did Circuit City go from a Mom and Pop store with a mere $13,000 investment, to the best performing Fortune 500 Company for any 15-year period between 1965 and 1995, to bankruptcy and liquidation in 2009? What must leaders do not only to take a business from good to great, but to avoid plummeting from great to gone in a constantly evolving marketplace?
Alan Wurtzel, son of Circuit City founder Sam Wurtzel, took over as CEO in 1972 and implemented a successful long-term strategy that simplified the company by unloading unsuccessful acquisitions, expanded the few winning divisions, and preserved the distinct employee culture his father created, positioning the company for unprecedented success. For almost 50 years, Circuit City was able to successfully navigate the constant changes in the consumer electronics marketplace and meet consumer demand and taste preferences. But with the subsequent decline and ultimate demise of Circuit City in 2009, Wurtzel had the rare perspective of a former company insider in the role of an outsider looking in.
Believing that there is no singular formula for strategy, Wurtzel emphasizes the "Habits of Mind" that influence critical management decisions. With key takeaways at the end of each chapter, Wurtzel offers advice and guidance to ensure any business stays on track, even in the wake of disruption, a changing consumer landscape, and new competitors.
Part social history, part cautionary tale, and part business strategy guide, Good to Great to Gone: The 60 Year Rise and Fall of Circuit City features a memorable story with critical leadership lessons.
©2012 Alan Wurtzel (P)2013 Audible, Inc.Listeners also enjoyed...
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- Unabridged
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El autor estaba en bancarrota, en solo dos años y medio se convirtió en millonario y construyó una de las más grandes firmas de consultoría para el éxito. Con sus enseñanzas ha tocado la vida de millones de personas. Este audiolibro te enseña a observar como piensas. Es un reto a tus ideas que te limitan, a los razonamientos que no te apoyan y a tus acciones con respecto al dinero.
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El libro está bien, pero ES VERSION RESUMIDA
- By alexnvlp on 08-24-23
By: T. Harv Eker
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The Little Book of Common Sense Investing
- The Only Way to Guarantee Your Fair Share of Stock Market Returns, 10th Anniversary Edition
- By: John C. Bogle
- Narrated by: L. J. Ganser
- Length: 5 hrs and 50 mins
- Unabridged
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The Little Book of Common Sense Investing is the classic guide to getting smart about the market. Legendary mutual fund pioneer John C. Bogle reveals his key to getting more out of investing: low-cost index funds. Bogle describes the simplest and most effective investment strategy for building wealth over the long term: buy and hold, at very low cost, a mutual fund that tracks a broad stock market Index such as the S&P 500.
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One star for every point this 5 hour book makes.
- By Matt on 01-31-19
By: John C. Bogle
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The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime
- By: MJ DeMarco
- Narrated by: MJ DeMarco
- Length: 12 hrs and 46 mins
- Unabridged
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Since you were old enough to hold a job, you've been hoodwinked to believe that wealth can be created by blindly trusting in the uncontrollable and unpredictable markets: the housing market, the stock market, and the job market. I call this soul-sucking, dream-stealing dogma "The Slowlane" - an impotent financial gamble that dubiously promises wealth in a wheelchair. For those who don't want a lifetime subscription to "settle-for-less", there is an alternative.
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Excellent!
- By Iray007 on 09-22-15
By: MJ DeMarco
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The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
- By: Allan Dib
- Narrated by: Joel Richards
- Length: 6 hrs and 31 mins
- Unabridged
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To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.
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You Need to buy Book to get key info
- By Rosie's mom on 10-23-18
By: Allan Dib
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One Million Followers, Updated Edition
- How I Built a Massive Social Following in 30 Days
- By: Brendan Kane
- Narrated by: Brendan Kane
- Length: 7 hrs and 50 mins
- Unabridged
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In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multimedia brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn.
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A Very Poor Read
- By Anthony Butler on 04-14-21
By: Brendan Kane
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The Price We Pay
- What Broke American Health Care - and How to Fix It
- By: Marty Makary MD
- Narrated by: Marty Makary MD
- Length: 9 hrs and 29 mins
- Unabridged
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One in five Americans now has medical debt in collections and rising health care costs today threaten every small business in America. Dr Makary, one of the nation's leading health care experts, travels across America and details why health care has become a bubble. Drawing from on-the-ground stories, his research and his own experience, The Price We Pay paints a vivid picture of price-gouging, middlemen and a series of elusive money games in need of a serious shake-up.
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Very important book!
- By Wayne on 05-17-21
By: Marty Makary MD
What listeners say about Good to Great to Gone
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- David Brown
- 08-20-20
As a former CCSI employeeI found this interesting.
Brings back memories good bad and indifferent. so many small and not so small things wrecked a once great company to work for.
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- Rodney
- 04-20-17
Good
I'd say this is mostly a book about business practices using Circuit City as the way to string everything together. A lot of the business stuff is common sense but I'd say it's a good overview of things to do and not to do. The history and decline of Circuit City is very interesting, and it's covered quite well and mostly seems pretty fair. The book was never dull, at least for me. As a child growing up in the 80s Circuit City was my favorite store to go to as they always had the coolest new tech, going into the 90s they had things like the 3DO, early 3D/VR and I bought a ton of car stereo stuff there as well - so comparing his notes of what was happening to my memories I think made the book a lot more interesting. If you're of my age when you went to Circuit City what was cool about the place was that it was so different than all the other stores out there, it was dark, everything was in sections, they had high end stuff - it wasn't the generic box store it became in its later years.
Anyways if you read the summary of the book and find it interesting then you should like the book.
The reader was fine, just a straight professional reading which is appropriate for this style of book.
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- JohanAE
- 05-25-23
Honest Analysis Of A Once Great Company
There was a book by a former automotive executive filled with excuses and blaming of other companies for his failure. This author did not do that and I appreciate it. He analyzes the rise and fall of a company he helped build and then destroy and explains how they built it up and then what they did wrong which ultimately lead to its fall.
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- Elgin E. Suiter
- 02-23-20
Memories...
I really enjoyed this work. As a former employee, it brought back some fond memories...
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2 people found this helpful
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- Mike O.
- 08-07-18
Great business story
This book is a great look at the rise and fall of an American business, and the opportunities and pitfalls that face a business over its life span. It tells the story of how a company can have enormous success, then fall victim to bad management that leads to its ultimate downfall. A great listen.
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- C. NC
- 01-01-22
It's a must read for businesses trying to change
It's a must read for businesses trying to change with out losing their way.
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- Daniel
- 02-20-15
Great!
I may be biased since I worked as a Store Director for Circuit City for 7 years. I always knew at store level the decisions that affected our business. What was so surprising to hear were the decisions that were made at a corporate level, behind the scenes. So many opportunities for this great company to recover, were squandered. Circuit City will always remain near and dear to my heart.....I learned so much... And those learnings have helped me continue to be successful in my career. Such a shame though!
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2 people found this helpful
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- SWK
- 09-21-18
Good book
4 stars is a good book for me and took a few learnings, it is a mix of business and the circuit city story.
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- L07728
- 08-20-15
Closure
Would you recommend this audiobook to a friend? If so, why?
Yes - beyond the Circuit City story, this is a solid business book
Any additional comments?
I was with Circuit City till the end - for me, the #1 benefit is understanding how this massive company could collapse. You hear things, but I put far too much blame on the leadership at the end, when in reality the issues were shared, and realistically the company was dead because when we were on top, we focused on wall street perception instead of dealing with the problems. At that moment, a different decision ... along with better choices in CEO and Board interaction would have turned it all around
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- Amazon Customer
- 10-09-19
Amazing
Beautiful and Sad - the only words that fit; a documentary played out on a stage, in which the outcome is pre-determined yet you cheer for the doomed protagonist hoping salvation comes....but it doesn’t. Every CEO and entrepreneur should study Wurtzel’s teachings.
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