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Influence Empire

By: Lulu Yilun Chen
Narrated by: Richard Burnip, Lulu Yilum Chen
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Publisher's summary

A fascinating behind-the-scenes look at one of the world’s biggest tech companies.

In 2017, a company known as Tencent overtook Facebook to become the world's fifth largest company. It was a watershed moment, a wake-up call for those in the West accustomed to regarding the global tech industry through the prism of Silicon Valley: Facebook, Google, Apple and Microsoft.

Yet to many of the two billion-plus people who live just across the Pacific Ocean, it came as no surprise at all.

Founded by the enigmatic billionaire Pony Ma, the firm that began life as a simple text-message operator invested in and created some of China's most iconic games en route to dreaming up WeChat—the Swiss Army knife super-app that combines messaging, shopping and entertainment. Through billions of dollars of global investments in marquee names from Fortnite to Tesla and a horde of start-ups, Ma's company went on to build a near-unparalleled empire of influence.

In this fascinating narrative—crammed with insider interviews and exclusive details—Lulu Chen tells the story of how Tencent created the golden era of Chinese technology, and delves into key battles involving Didi, Meituan and Alibaba. It's a chronicle of critical junctures and asks just what it takes to be a successful entrepreneur in China.

©2022 Lulu Chen (P)2022 Hodder & Stoughton Limited
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What listeners say about Influence Empire

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Best audiobook about Chinese tech sector

This is a great book about Chinese tech sector. It paints in broad strokes a landscape of tech industry behind the great firewall. Focusing primarily on Temcent it touches a wide spectrum of entities entangled in one of the most fascinating digital transformations ever.

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Anti china sentiments

Rather obvious, maybe I should have know being with Bloomberg. This book is I guess a reporter’s account of the rise of Tencent. Also tries to predict the fall of Tencent if China is not changed!

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Please get a narrator that can pronounce Chinese words properly

Book was okay. Narrator was terrible with Chinese words. It was so hard to understand which companies he was referring to.

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Essential listening

Great book, if you work in any digital transformational role this should be required listening. It is incredible to hear how Tencent was able to capture so much market share by innovating and looking at what the customer needed. Essentially tencent was customer centric and won because of this attitude. Going to be very interesting to see what happens next to the company.

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