
Mind Games: The Psychological Playbook for Setters Who Dominate Sales Conversations
How Top Setters Use FBI Negotiation Tactics, Psychological Triggers, and Tactical Empathy
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Narrated by:
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Virtual Voice
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By:
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Jordan Keller

This title uses virtual voice narration
Virtual voice is computer-generated narration for audiobooks.
About this listen
Most sales setters struggle because they rely on scripts and tactics—but the top 1% know that sales is all about psychology.
In Mind Games, sales expert Ethan Cole breaks down the neuroscience, behavioral triggers, and negotiation techniques that drive human decision-making—giving you the unfair advantage to book more calls, handle objections like a pro, and influence prospects to say yes without resistance.
You’ll learn:
- How to read between the lines and detect hidden buying signals prospects won’t say out loud.
- The “Loss Aversion” framework that makes waiting feel riskier than taking action now.
- FBI negotiation tactics for mirroring, labeling, and guiding conversations without pressure.
- The scarcity & urgency formulas that create instant momentum—without sounding pushy.
- How to turn “I don’t have time” and “I need to think about it” into booked calls.
- The secret to controlling conversations using tonality, calibrated questions, and strategic silence.
- The path from setter to closer—how to transition into high-ticket sales and 10X your earnings.
Ready to unlock the psychology of elite sales conversations?
Get your copy of Mind Games today and start booking more calls with ease.
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