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Planning for Success
- A Practical Guide to Setting and Achieving Your Social Media Marketing Goals
- Narrated by: Luan Wise
- Length: 3 hrs and 57 mins
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Publisher's summary
Discover how to adapt to the ever-changing social media landscape and unleash its full marketing potential. From setting meaningful goals to understanding your target audience and analyzing your competition, this book equips you with the essential tools for success.
Learn to captivate your audience through compelling storytelling, create content calendars, and optimize your activity for maximum impact. By the end of this book, you will know how to measure what matters and be ready to handle any potential crisis with confidence.
Planning for Success is for early career marketers, digital natives entering the workforce, and digital immigrants who are navigating their way through the ever-changing world of social media.
Templates and further resources are available online at luanwise.co.uk/books
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Story
Artificial intelligence does the seemingly impossible - driving cars, trading stocks, and teaching children. But facing the sea change that AI will bring can be paralyzing. How should companies set strategies, governments design policies, and people plan their lives for a world so different from what we know? In Prediction Machines, three eminent economists recast the rise of AI as a drop in the cost of prediction. With this single, masterful stroke, they lift the curtain on the AI-is-magic hype and show how basic tools from economics provide clarity about the AI revolution and a basis for action by CEOs, managers, policy makers, investors, and entrepreneurs.
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Not sure what I was expecting, but underwhelmed
- By William J Brown on 09-27-18
By: Ajay Agrawal, and others
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Super Pumped
- The Battle for Uber
- By: Mike Isaac
- Narrated by: Holter Graham, Mike Isaac
- Length: 12 hrs and 52 mins
- Unabridged
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A New York Times technology correspondent presents the dramatic rise and fall of Uber, set against the rapid upheaval in Silicon Valley during the mobile era. Based on hundreds of interviews with current and former Uber employees, along with previously unpublished documents, Super Pumped is a pause-resisting story of ambition and deception, obscene wealth, and bad behavior, that explores how blistering technological and financial innovation culminated in one of the most catastrophic 12-month periods in American corporate history.
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A forced narrative and a bad version of Bad Blood
- By Benji on 09-09-19
By: Mike Isaac
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Surveillance Valley
- The Secret Military History of the Internet
- By: Yasha Levine
- Narrated by: LJ Ganser
- Length: 10 hrs and 42 mins
- Unabridged
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In this fascinating book, investigative reporter Yasha Levine uncovers the secret origins of the Internet, tracing it back to a Pentagon counterinsurgency surveillance project. With deep research, skilled storytelling, and provocative arguments, Surveillance Valley will change the way you think about the news - and the device on which you read it.
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Profound look at the internet and surveillance
- By stuartjash on 04-06-18
By: Yasha Levine
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Tesla
- Inventor of the Electrical Age
- By: W. Bernard Carlson
- Narrated by: Allan Robertson
- Length: 16 hrs and 11 mins
- Unabridged
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Nikola Tesla was a major contributor to the electrical revolution that transformed daily life at the turn of the 20th century. His inventions, patents, and theoretical work formed the basis of modern AC electricity, and contributed to the development of radio and television. Like his competitor Thomas Edison, Tesla was one of America's first celebrity scientists, enjoying the company of New York high society and dazzling the likes of Mark Twain with his electrical demonstrations. An astute self-promoter and gifted showman, he cultivated a public image of the eccentric genius.
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A detailed examination of Tesla's work
- By Jean on 02-01-14
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This Is Not a Game with Marc Fennell
- By: Marc Fennell
- Narrated by: Marc Fennell
- Length: 3 hrs and 19 mins
- Unabridged
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This Is Not a Game is the extraordinary untold story of the internet’s first conspiracy theory, the legend of Ong’s Hat. Marc Fennell will dive deep into a previously unexplored world of tech hippies, eccentric web subcultures and simmering paranoia, uncovering how this tongue-in-cheek artistic experiment backfired on its creator and went on to influence much of what’s wrong with the internet today.
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WOW!
- By pondo on 05-09-24
By: Marc Fennell
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Click Here to Kill Everybody
- Security and Survival in a Hyper-connected World
- By: Bruce Schneier
- Narrated by: Roger Wayne
- Length: 8 hrs and 6 mins
- Unabridged
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Everything is a computer. Ovens are computers that make things hot; refrigerators are computers that keep things cold. These computers - from home thermostats to chemical plants - are all online. All computers can be hacked. And Internet-connected computers are the most vulnerable. Forget data theft: Cutting-edge digital attackers can now crash your car, your pacemaker, and the nation’s power grid. In Click Here to Kill Everybody, renowned expert and best-selling author Bruce Schneier examines the hidden risks of this new reality.
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Same old Bruce
- By Fausto Cepeda on 04-03-19
By: Bruce Schneier
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Glow Kids
- How Screen Addiction Is Hijacking Our Kids - and How to Break the Trance
- By: Nicholas Kardaras PhD
- Narrated by: Jonathan Davis
- Length: 11 hrs and 5 mins
- Unabridged
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In Glow Kids, Dr. Nicholas Kardaras will examine how technology - more specifically, age-inappropriate screen tech, with all of its glowing ubiquity - has profoundly affected the brains of an entire generation. Brain imaging research is showing that stimulating glowing screens are as dopaminergic (dopamine activating) to the brain’s pleasure center as sex. And a growing mountain of clinical research correlates screen tech with disorders like ADHD, addiction, anxiety, depression, increased aggression, and even psychosis.
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Fear Mongering - a modern day Mazes and Monsters
- By Veronica on 11-03-20
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Cyber Wars
- Hacks That Shocked the Business World
- By: Charles Arthur
- Narrated by: Joe Jameson
- Length: 7 hrs and 40 mins
- Unabridged
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Cyber Wars gives you the dramatic inside stories of some of the world's biggest cyber attacks. These are the game-changing hacks that make organisations around the world tremble and leaders stop and consider just how safe they really are. Charles Arthur provides a gripping account of why each hack happened, what techniques were used, what the consequences were and how they could have been prevented. Cyber attacks are some of the most frightening threats currently facing business leaders, and this book provides a deep insight into understanding how they work.
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For the security professional and average joe
- By Quella on 01-11-19
By: Charles Arthur
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Millennium
- From Religion to Revolution: How Civilization Has Changed over a Thousand Years
- By: Ian Mortimer
- Narrated by: John Lee
- Length: 15 hrs and 14 mins
- Unabridged
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In Millennium, best-selling historian Ian Mortimer takes the listener on a whirlwind tour of the last 10 centuries of Western history. It is a journey into a past vividly brought to life and bursting with ideas, that pits one century against another in his quest to measure which century saw the greatest change. We journey from a time when there was a fair chance of your village being burned to the ground by invaders - and dried human dung was a recommended cure for cancer - to a world in which explorers sailed into the unknown and civilizations came into conflict.
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Bad ending - literally
- By John Gordon on 12-14-16
By: Ian Mortimer
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Cybersecurity for Beginners
- By: Raef Meeuwisse
- Narrated by: Danny Eastman
- Length: 7 hrs and 8 mins
- Unabridged
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Companies that can use technology wisely and well are booming, companies that make bad or no technology choices collapse and disappear. The cloud, smart devices and the ability to connect almost any object to the internet are an essential landscape to use but are also fraught with new risks and dangers of a magnitude never seen before. Also featuring an alphabetical section at the back of the book to help you translate many of the main cybersecurity technical terms into plain, non-technical English.
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Not for IT ppl moving into security
- By keith on 03-25-18
By: Raef Meeuwisse
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No Place to Hide
- Edward Snowden, the NSA, and the U.S. Surveillance State
- By: Glenn Greenwald
- Narrated by: L. J. Ganser
- Length: 9 hrs and 49 mins
- Unabridged
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In May 2013, Glenn Greenwald set out for Hong Kong to meet an anonymous source who claimed to have astonishing evidence of pervasive government spying and insisted on communicating only through heavily encrypted channels. That source turned out to be the 29-year-old NSA contractor Edward Snowden, and his revelations about the agency’s widespread, systemic overreach proved to be some of the most explosive and consequential news in recent history, triggering a fierce debate over national security....
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Best Read in Print Format
- By Alfredo Ramirez on 11-22-14
By: Glenn Greenwald