What happens when a carton of eggs costs more than your sanity?

Price Tag PTSD is not just about inflation—it’s about what inflation does to your brain. This brutally clear-eyed guide dissects the emotional, psychological, and financial toll of shopping in an economy that has normalized the absurd. From the silent panic at checkout to the slow erosion of joy in basic purchases, this book unpacks the trauma of being a conscious consumer in a rigged system.

You’ll find no fluff here—only precise, obsessively practical strategies rooted in behavioral patterns, not budget spreadsheets. It speaks to the burnout you can’t quite name—the fatigue of price-tracking, the guilt of overspending, the constant recalculations that turn every grocery run into a mini-crisis. Whether it’s the false hope of sales, the creep of shrinkflation, or the gaslight logic of “It’s only a dollar more,” every chapter shows how capitalism turned survival into a psychological maze.

This isn’t a motivational money book. It’s a lifeline for people who feel rage at the register and guilt in the pantry. It teaches you how to rebuild a personal price compass, shop without shame, and make peace with the trade-offs you didn’t choose. It’s permission to be angry—not embarrassed.

If you’ve ever stood in a grocery aisle holding two identical products, wondering which mistake will hurt less—you’re not alone. You’re not crazy. And you’re not broken.

You’re just shopping in a broken world. This book will help you navigate it.