
Selling Sexy
Victoria’s Secret and the Unraveling of an American Icon
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Narrated by:
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Allyson Ryan
About this listen
Long-listed, Amazon.com Best Books of the Year, 2024
The story of how Victoria’s Secret skyrocketed from a tiny chain of boutiques to a retail phenomenon with more than $8 billion in annual sales at its peak—all while defining an impossible beauty standard for generations of American women—before the brand’s tight grip on the industry finally slipped
Victoria’s Secret is one of the most influential and polarizing brands to ever infiltrate the psyche of the American consumer. Almost right at its start in the late 1970s, the company developed a cult following for its glamorous catalogs. Back then, shoppers had few alternatives to the stodgy department stores that sold most of the nation’s intimate apparel. By 1982, the founders of Victoria’s Secret avoided bankruptcy by selling to Les Wexner, the fast-fashion pioneer behind the Limited, whose empire of mall brands would go on to dominate American retail for forty years.
Wexner turned Victoria’s Secret into a multibillion-dollar business, and the brand’s cultural influence soared thanks to its airbrushed advertisements and annual televised fashion show, which drew millions of viewers each year. Its supermodel spokeswomen, the sweet but sultry Angels, personified a new American beauty standard.
But as our definition of beauty expanded, Victoria’s Secret failed to evolve and reached a crisis point. Meanwhile, Wexner became increasingly known for his complicated relationship with sex trafficker Jeffrey Epstein, his former financial adviser and confidant.
Selling Sexy expertly draws from sources within Victoria’s Secret and across the industry to examine the unprecedented rise of one of the most innovative brands in retail history—a brand that today, under new ownership, is desperately trying to seduce shoppers again.
A Macmillan Audio production from Henry Holt & Company.
©2023 Lauren Sherman and Chantal Fernandez (P)2023 Macmillan AudioListeners also enjoyed...
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Critic reviews
“An enthralling deep dive... a sharp assessment, this pulls no punches.”
—Publishers Weekly
“Sex, lies and measuring tape: Selling Sexy by two veteran fashion journalists is a rollicking romp that reveals in intimate detail the ascent and collapse of the world’s most famous lingerie brand. Simply delectable.”
—Dana Thomas, New York Times bestselling author of Deluxe: How Luxury Lost Its Luster
“In elegant, tasteful prose, Selling Sexy tells the incredible story of the rise and fall of Les Wexner’s retail juggernaut. Thanks to Sherman and Fernandez’s encyclopedic knowledge of the business of fashion, it’s placed in highly readable and essential context. You won’t be able to put the book down.”
—William D. Cohan, New York Times bestselling author of House of Cards
“A must-read for anyone who has ever been fascinated and disturbed by the rise of a company that promised women so much—and sold us so little. Sherman and Fernandez reveal all of Victoria’s secrets in riveting detail.”
—Amy Odell, New York Times bestselling author of Anna: The Biography
“No fashion mogul comes close to the visionary Les Wexner, whose mighty Limited Brands, starring the sultry Victoria’s Secret, ruled shopping malls for decades. Selling Sexy unpacks Wexner’s brilliant—and ultimately off-base—business maneuvers with authority and style.”
—Teri Agins, author of The End of Fashion
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When Women Ran Fifth Avenue
- Glamour and Power at the Dawn of American Fashion
- By: Julie Satow
- Narrated by: Karen Murray
- Length: 10 hrs and 9 mins
- Unabridged
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In When Women Ran Fifth Avenue, journalist Julie Satow draws back the curtain on three visionaries who took great risks, forging new paths for the women who followed in their footsteps. This stylish account, rich with personal drama and trade secrets, captures the department store in all its glitz, decadence, and fun, and showcases the women who made that beautifully curated world go round.
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Read like a text book for fashion students.
- By JACKI on 06-24-24
By: Julie Satow
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Raiders, Rulers, and Traders
- The Horse and the Rise of Empires
- By: David Chaffetz
- Narrated by: Paul Boehmer
- Length: 13 hrs and 56 mins
- Unabridged
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No animal is so entangled in human history as the horse. The thread starts in prehistory, with a slight, shy animal, hunted for food. Domesticating the horse allowed early humans to settle the vast Eurasian steppe; later, their horses enabled new forms of warfare, encouraged long-distance trade routes, and ended up acquiring deep cultural and religious significance.
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Amazing breath of scope
- By neale aslett on 02-12-25
By: David Chaffetz
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Savings and Trust
- The Rise and Betrayal of the Freedman's Bank
- By: Justene Hill Edwards
- Narrated by: Diana Blue
- Length: 10 hrs and 15 mins
- Unabridged
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In the years immediately after the Civil War, tens of thousands of former slaves deposited millions of dollars into the Freedman's Bank. African Americans envisioned this new bank as a launching pad for economic growth and self-determination. But only nine years after it opened, their trust was betrayed and the Freedman's Bank collapsed. Fully informed by new archival findings, historian Justene Hill Edwards unearths a major turning point in American history in this comprehensive account of the Freedman's Bank and its depositors
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Very Boring
- By Jerome Petruk on 01-22-25
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Disney High
- The Untold Story of the Rise and Fall of Disney Channel's Tween Empire
- By: Ashley Spencer
- Narrated by: Lalaine
- Length: 10 hrs and 51 mins
- Unabridged
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From private feuds and on-set disasters to fanfare that swept the nation and the realities of child stardom, culture journalist Ashley Spencer offers the first unauthorized look at the heyday of TV’s House of Mouse, featuring hundreds of exclusive new interviews with former Disney executives, creatives, and talent to explore the highs, lows, and everything in between.
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Reads like fiction!
- By Leslie on 10-05-24
By: Ashley Spencer
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The Price
- What It Takes to Win in College Football’s Era of Chaos
- By: Armen Keteyian, John Talty
- Narrated by: Will Damron
- Length: 13 hrs and 52 mins
- Unabridged
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We are living in the Wild West of college sports. Name, Image and Likeness endorsements, the transfer portal, collectives, conference realignment, the powerful influence of media companies have all rendered the notion of amateur athletics a quaint relic of the past, replaced by a Brave New World where money and self-interest rule. The Price is a sweeping, in-depth, thought-provoking look at an inflection point in big-time college football.
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In-Depth And Off The Rails
- By BrettSBaker on 10-06-24
By: Armen Keteyian, and others
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The Age of Magical Overthinking
- Notes on Modern Irrationality
- By: Amanda Montell
- Narrated by: Amanda Montell
- Length: 6 hrs and 5 mins
- Unabridged
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Utilizing the linguistic insights of her “witty and brilliant” (Blyth Roberson, author of America the Beautiful?) first book Wordslut and the sociological explorations of her breakout hit Cultish, Amanda Montell now turns her erudite eye to the inner workings of the human mind and its biases in her most personal and electrifying work yet.
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This was a memoir pretending to be something more scientific
- By Kay on 05-19-24
By: Amanda Montell
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When the Going Was Good
- An Editor's Adventures During the Last Golden Age of Magazines
- By: Graydon Carter, James Fox - contributor
- Narrated by: Graydon Carter
- Length: 12 hrs and 30 mins
- Unabridged
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When Graydon Carter was offered the editorship of Vanity Fair in 1992, he knew he faced an uphill battle—how to make the esteemed and long-established magazine his own. Not only was he confronted with a staff that he perceived to be loyal to the previous regime, but he arrived only a few years after launching Spy magazine, which gloried in skewering the celebrated and powerful—the very people Vanity Fair venerated.
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A lucky man
- By Dassha1 on 03-30-25
By: Graydon Carter, and others
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Never Enough
- From Barista to Billionaire
- By: Andrew Wilkinson
- Narrated by: Luke Daniels
- Length: 8 hrs and 45 mins
- Unabridged
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Once a barista in a small cafe making $6.50 an hour, Andrew Wilkinson built a business valued at over a billion dollars by the time he was 36—and yet, his path to success was anything but a straight line. In Never Enough, Wilkinson pulls back the curtain on the lives of the ultra-rich, sharing insights into building a successful business that has been called a “Berkshire Hathaway, but for internet companies,” and a surprising first-person account of what it's actually like to become a billionaire.
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Fire Your Ghostwriter
- By Leah C. Day on 08-22-24
By: Andrew Wilkinson
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Rejection
- Fiction
- By: Tony Tulathimutte
- Narrated by: Micky Shiloah, Allyson Ryan, Quincy Surasmith, and others
- Length: 8 hrs and 1 min
- Unabridged
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Sharply observant and outrageously funny, Rejection is a provocative plunge into the touchiest problems of modern life. The seven connected stories seamlessly transition between the personal crises of a complex ensemble and the comic tragedies of sex, relationships, identity, and the internet.
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Trigger warning for one chapter, otherwise really creative
- By Amazon Customer on 10-06-24
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Didion and Babitz
- By: Lili Anolik
- Narrated by: Lili Anolik, Emma Roberts
- Length: 12 hrs and 46 mins
- Unabridged
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Could you write what you write if you weren’t so tiny, Joan? —Eve Babitz, in a letter to Joan Didion, 1972. Joan Didion, revealed at last… Eve Babitz died on December 17, 2021. Found in the wrack, ruin, and filth of her apartment, a stack of boxes packed by her mother decades before. The boxes were pristine, the seals of duct tape unbroken. Inside, a lost world. This world turned for a certain number of years in the late sixties and early seventies, and centered on a two-story rental in a down-at-heel section of Hollywood.
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I’m still Team Joan
- By Dorothy L. Lipman on 11-16-24
By: Lili Anolik
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Supremacy
- AI, ChatGPT, and the Race that Will Change the World
- By: Parmy Olson
- Narrated by: Lisa Flanagan
- Length: 9 hrs and 25 mins
- Unabridged
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In November 2022, a webpage was posted online with a simple text box. It was ChatGPT, and was unlike any app people had used before. It was more human than a customer service agent, more convenient than a Google search. Behind the scenes, battles for control and prestige between the world’s two leading AI firms, OpenAI and DeepMind, who now steers Google's AI efforts, has remained elusive—until now.
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Author doesn’t understand AI
- By David on 09-30-24
By: Parmy Olson
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A Well-Trained Wife
- My Escape from Christian Patriarchy
- By: Tia Levings
- Narrated by: Tia Levings
- Length: 10 hrs and 54 mins
- Unabridged
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Recruited into the fundamentalist Quiverfull movement as a young wife, Tia Levings learned that being a good Christian meant following a list of additional life principles—a series of secret, special rules to obey. Being a godly and submissive wife in Christian Patriarchy included strict discipline, isolation, and an alternative lifestyle that appeared wholesome to outsiders. Women were to be silent, “keepers of the home.” A Well-Trained Wife is an unforgettable memoir about a woman's race to save herself and her family and details the ways that extreme views can manifest in a marriage.
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A review from a chronic non-reviewer
- By T. L. P. on 08-11-24
By: Tia Levings
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Play Nice
- The Rise, Fall, and Future of Blizzard Entertainment
- By: Jason Schreier
- Narrated by: Ray Chase
- Length: 9 hrs and 16 mins
- Unabridged
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For video game fans, the name Blizzard Entertainment was once synonymous with perfection. The renowned company behind classics like Diablo and World of Warcraft was known to celebrate the joy of gaming over all else. What was once two UCLA students' simple mission—to make games they wanted to play—launched an empire with thousands of employees, millions of fans, and billions of dollars. But when Blizzard cancelled a buzzy project in 2013, it gave Bobby Kotick, the infamous CEO of corporate parent Activision, the excuse he needed to start cracking down on Blizzard's proud autonomy.
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Just ok
- By TH on 11-17-24
By: Jason Schreier
What listeners say about Selling Sexy
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Llilly
- 12-11-24
Informative
Most of the story is good, but the fact that the writer of the book has a leftist vision, kind of ruins, then enjoyment. It would’ve been better if it was written neutrally and more in line with reality. Humans are an opposite sex reproducing species, and it is weird to hear about how Victoria’s Secret mainly catered to straight women as a negative thing. Also, the country is a majority white European country even to this day and constantly talking about how Victoria’s Secret was unfair to not hire a mixed bag of models was weird. It’s like she didn’t really understand what was the point of Victoria’s Secret and she wanted it to be more like what she wanted instead of what reality is.
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- markethej
- 10-26-24
80s and 90s Fashion History
This book is about so much more than Victoria’s Secret. It’s really about the fashion industry in the 80s and 90s, the rise of mall stores, and touches on how many of today’s ubiquitous brands got their start.
My one negative comment is about the performance on the audiobook. I even double checked to see if it was AI because there are several pretty bad mispronunciations of names of foreign brands. Still a valuable listen, but please don’t come away thinking that Givanchy is pronounced with a hard G and sounds like an Italian restaurant!
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- KDN
- 11-01-24
Not recommended
The summary epilogue is the best part of the book. It would have made a good magazine article, as would other chapters in the book. In my opinion, the chapters, timelines, etc do not hang together. I can’t recommend the book.
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- Customer - Reader
- 02-22-25
Better business books - read one of those
Nothing new. Key people not involved with book so all info/insight seemed to be gathered from public records. Not worth the time.
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