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Survival First

The Rebel Entrepreneur's Guide to Risk, Riches, and Immortality

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Survival First

By: Alexander Carlos Concepcion
Narrated by: Alexander Carlos Concepcion
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About this listen

Entrepreneurship can be hell.

Most quit, scarred by financial ruin, emotional trauma and broken dreams. So how do we defy the odds and win this great bet on ourselves?

In Dante’s Renaissance-sparking Divine Comedy, Virgil guides the hero Dante through the many layers of Hell to reach paradise. Entrepreneurs, too, walk through a hellscape of risk so they may create wealth, freedom and meaning. Survival First ushers in a new Renaissance by guiding modern Dantes through this hellscape.

Survival First humanizes risk by discarding academic jargon and complex formulas for simple logic, emotional realism and the stories of ordinary entrepreneurs. Listeners learn how to not merely confront risk but dance with it. Inside is the radical-yet-practical RDEE RISK formula—an eternally applicable framework for avoiding ruin and unlocking riches.

Risk. Uncertainty. Riches. These are the elements of survival. Of creation. Of immortality.

Dare to seek paradise? Come walk with me.

©2024 Alexander Carlos Concepcion (P)2024 Alexander Carlos Concepcion
Business Development & Entrepreneurship Career Success Decision-Making & Problem Solving Entrepreneurship
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My profound gratitude to Virgil for guiding us from the Darkness to Light. A must read for all entrepreneurs, old and young. Hope Springs Eternal.

Gratitude

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A sobering but essential look in the mirror for some recent business exploits.


Effortless storytelling with substance - using actionable lessons from relatable anecdotes

Bravo Sir, a life as much as business book to keep oneself ‘in cheque’

Totally agree the balance sheet of emotional capital is the currency you really need to manage .

A mirror to the soul of running a business

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I am about to start my first business and it just so happens to be an apartment locating business. I’m so glad I stumbled upon Alex and his work. I never thought I would feel so confident.

Just what I needed to hear!

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