The Client Retention Matrix Audiobook By Chris Jennings cover art

The Client Retention Matrix

A How-To Guide for Growing Relationships: Proven Strategies to Keep Clients Longer, Increase Margins, and Guarantee Referrals (Conversations Made Easy, Book 2)

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The Client Retention Matrix

By: Chris Jennings
Narrated by: Chris Jennings, Stephen George
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About this listen

In the first book of the Conversations Made Easy series, entrepreneur, speaker, and consultant Chris Jennings taught you how to win more clients. Now he’s teaching you how to keep them.

Client relationships are the lifeblood of any business, yet so many business leaders fail to develop any kind of organized, team-wide methodology for making sure clients stay happy, stay committed, expand their business, and consistently refer new clients. They know they have a problem, because client opportunities die on the vine. Their teams are overworked and stressed. Projects stall or flame out completely. Everyone in the company is busy, but profit margins aren’t where they should be.

If this sounds familiar, then this book is for you. The Client Retention Matrix provides practical actions and a proven system for turning high-stress client relationships into long-term, mutually beneficial partnerships. You’ll learn how to onboard new clients for optimal success; how to turn difficult conversations into opportunities for connection; and most importantly for your business, how to get everyone in your organization equipped and motivated to create an all-star client experience. Your clients will stay longer, and they’ll create a referral pipeline that will take your business to the next level.

It's time to stop the cycle of stress and turnover and start building client relationships that last. The Client Retention Matrix is your playbook for turning things around—starting right now.

©2024 Chris Jennings (P)2024 Chris Jennings
Leadership Marketing Marketing & Sales Sales & Selling Business
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Clearly worded and well spoken useful book

I enjoyed the examples of situations so that we could understand how the ideas can be put to use.

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Every company needs this!

This book is packed full of actionable ideas that I wish I had learned years ago, but I can’t wait to implement right away. I have already found several ideas that will save me tons of time and make me so much more effective. I’m excited to multiply my effectiveness well beyond Where I thought it could be. I will be recommending this book to my colleagues, friends and family.

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Practical and real world useful information!

I got a lot of practical information that I can use to grow our business.

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