The Community-Driven Brand
The Step-by-Step Guide to Build a Thriving Online Community, Make Profitable Connections, and Future-Proof Your Brand in an Ever-Changing Market
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The Community-Driven Brand
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Narrated by:
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Nick Gallagher
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By:
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Michael Wu
About this listen
Discover the Power of Online Communities and Future-Proof Your Brand!
Are you struggling to connect with your customers in today's fast-paced, ever-changing market?
Do you want to build a loyal, engaged community around your brand that goes beyond simple "likes" and "follows"?
In today's digital age, simply having an audience is no longer enough.
To truly succeed, you need to build a passionate, engaged community around your brand one that not only supports your business but also helps it grow and thrive in the face of any challenge.
This game-changing book is your step-by-step guide to building a powerful online community that drives real results for your brand.
You'll discover:
- The crucial differences between an audience and a community, and why building a genuine community is essential for your brand's success.
- Proven strategies for starting and growing your own thriving digital community, even if you're starting from scratch.
- How to create a premium customer experience that sets your brand apart from the competition.
- Insider tips for capitalizing on the connections you make and inspiring your community to become your brand's biggest advocates.
- Techniques for gathering valuable insights from your community and using this knowledge to improve your brand image, reputation, and bottom line.
and much more!
Plus, you'll get access to real-world case studies and examples from brands like Lego, Peloton, and others, who have successfully leveraged online communities to achieve incredible growth and success.
Whether you're a small business owner, marketer, or brand manager looking to stay ahead of the curve, this book is your ultimate resource for navigating the complex world of online communities and building a brand that stands the test of time.
So why wait? Take the first step towards building the community-driven brand of your dreams today.
©2024 Michael Wu (P)2024 Michael WuWhat listeners say about The Community-Driven Brand
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Overall4 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Jon DeMott
- 10-31-24
Great for the beginner.
If you’re new to e-commerce this book is for you. Very high level look at things. Overall, it still got me rethinking things.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Theodore Faison
- 03-28-25
From Followers to a Real Community
I’ve worked in marketing for a while, but this book helped me see where I was missing the mark. It’s not just about likes or clicks—it’s about creating a place where people want to stick around. The examples gave me ideas I hadn’t thought of before, and I found myself jotting down notes throughout. If you're building something online, this is worth your time.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Allan F
- 07-10-24
Build a powerful online community
"Discover the Power of Online Communities and Future-Proof Your Brand!" is an important read for any business that wants to more effectively engage with customers in the digital world. The book outlines how to go about creating a community that is responsive, loyal, and engaged around your brand. It helps you figure out what makes an audience different from a community and why it is important for success. It details strategies from scratch to build and scale a digital community. In addition, it includes tips on creating a premium customer experience and turning your community into brand advocates. The case studies from Lego and Peloton, for example, speak directly to the small business owner, marketer, or brand manager looking to create a brand that will stand out now and into the future.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Sidonis Yaya
- 07-27-24
build your community
"The Community-Driven Brand" highlights the importance of building a genuine sense of community rather than just having an audience. The book offers a guide to starting a digital community, emphasizing excellent customer experience and leveraging connections for brand visibility. It also covers the benefits of encouraging community members to spread the word, which can lead to organic growth and valuable insights. Overall, the book provides practical strategies for enhancing brand image and achieving sustained growth in a fluctuating market.
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Overall5 out of 5 stars
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- Anshul Mathur
- 07-06-24
Very helpful book for building my social media
This book "The Step-by-Step Guide to Build a Thriving Online Community, Make Profitable Connections, and Future-Proof Your Brand in an Ever-Changing Market" has been super helpful for me, I am trying to build out my business and you know that social media has become so very important to build the reputation and also build the sales pipeline, this book tells me exactly what mistakes I have been making and I am really gonna use this info and build my community for sure. I am hoping that it will work this time, very helpful book, super liked it !!
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Overall5 out of 5 stars
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Story5 out of 5 stars
- MilwVeg
- 08-01-24
Community Brand-building Compass
I found this audiobook to be an invaluable resource for creating and nurturing a thriving online community. It outlines easy-to-follow strategies for transforming your audience into a loyal, engaged community that actively supports and promotes your brand. It explains the critical differences between an audience and a community and details a step-by-step plan for building and growing a digital community. The exclusive insights from successful brands were particularly beneficial. This guide is perfect for business owners and marketers looking to enhance their brand's presence and drive long-term success in this modern-day era.
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Overall5 out of 5 stars
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- Jason Jones
- 07-29-24
Great information to build a brand
There is a lot of great information in this book if you are looking to improve the brand for your business. Whether you are just starting out or are a well-established company, there is something for everyone.
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Overall5 out of 5 stars
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- InsightfulReader
- 11-19-24
Build a Brand That Thrives on Genuine Connections
In a fast-changing market, building a loyal and engaged community is essential. This guide walks you through creating a thriving online community that fosters meaningful relationships and drives your brand's growth. With actionable steps, you'll learn how to go beyond simple engagement metrics, develop deep connections, and future-proof your brand. A must-read for business owners ready to make a lasting impact and cultivate trust in today’s digital landscape.
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Overall5 out of 5 stars
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- Col Carroll
- 05-29-24
Awesome!
This book is a game-changer for anyone looking to future-proof their brand and connect with customers in the digital age. With step-by-step strategies and real-world examples, it provides the ultimate resource for building a passionate online community that drives real results for your brand.
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- Greywalls
- 11-26-24
Think Community is Old Skool? Think again!
As a long-time online community manager in a large corporation, I'm always looking for new ways to keep the content fresh, ad increase member engagement. This book has some new and different ideas that I've never heard before! I think because the author has great experience and insights, he is able to break things down into practical steps to try. And of course, measurement so that community managers can know if their strategy is working. The section about branding I found particularly helpful, although whether the community drives the brand (as the title suggests), or the brand drives the community is an interesting battle. Let's just say that each builds on the other toward an even larger influence in a crowded market of social media. Highly recommend for those starting out in this space, or for online veterans.
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