The Epic Fundraiser Audiobook By Russell James cover art

The Epic Fundraiser

Myth, Psychology, and the Universal Hero Story in Fundraising

 Virtual Voice Sample
Get this deal Try for $0.00
Offer ends April 30, 2025 at 11:59PM PT.
Prime logo Prime members: New to Audible? Get 2 free audiobooks during trial.
Pick 1 audiobook a month from our unmatched collection.
Listen all you want to thousands of included audiobooks, Originals, and podcasts.
Access exclusive sales and deals.
Premium Plus auto-renews for $14.95/mo after 3 months. Cancel anytime.
Pick 1 audiobook a month from our unmatched collection.
Listen all you want to thousands of included audiobooks, Originals, and podcasts.
Access exclusive sales and deals.
Premium Plus auto-renews for $14.95/mo after 30 days. Cancel anytime.

The Epic Fundraiser

By: Russell James
Narrated by: Virtual Voice
Get this deal Try for $0.00

$14.95/mo. after 3 months. Offer ends April 30, 2025 11:59PM PT. Cancel anytime.

$14.95/month after 30 days. Cancel anytime.

Buy for $3.99

Buy for $3.99

Confirm purchase
Pay using card ending in
Switch payment method
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Taxes where applicable.
Cancel
Background images

This title uses virtual voice narration

Virtual voice is computer-generated narration for audiobooks.

About this listen

 Fundraising is in crisis. Most new fundraisers quit in less than 24 months. Most new donors never give to the nonprofit again. The problem isn’t just tactics or techniques. The problem, at its core, is story – deeply rooted, primal, archetypal story. The solution? Also, story – deeply rooted, primal, archetypal story.

This book takes a deep dive into Joseph Campbell, Carl Jung, and the universal hero story (monomyth). It shows how ancient archetypal patterns hold the secret to fundraising success and failure. It provides solutions to practical issues from making the most compelling ask to fundraiser retention and metrics. If you’re ready to take an epic journey that will make you a more dynamic and effective fundraiser, this book is for you!

Introduction: What is fundraising selling? The story that enhances identity
1 The donor and the universal hero story
2 The fundraiser in the universal hero story
3 Beyond the donor hero: Fundraising and other archetypal characters
4 Women, wealth, and reframing the donor-hero story
5 The fundraising curse of the administrator-hero story
6 The nonprofit in the donor’s hero story: The Hammer of Thor
7 Fundraiser turnover problems: The stigmatized story character
8 Fundraiser turnover solutions: Transforming the story character
9 Introducing the epic fundraiser to the public: What’s your job?
10 Fundraiser as sage or jester? The counterfeit guide
11 The epic fundraiser as translator: Selling to the internal organization
12 Organizational solutions to fundraising with rival hero stories
13 The perfect fundraising ask: Advice from Obi-Wan, Gandalf, and Morpheus
14 Confirming donor heroism with gratitude: The return of the hero
15 Donor publicity and donor hesitancy: The hero’s initial refusal to return
16 Why story? The narrative arc in practical fundraising
17 Story problems with fundraising metrics: UR doing it wrong
18 Story solutions with fundraising metrics: Advancing the right story for the right donors Business Development & Entrepreneurship
adbl_web_global_use_to_activate_webcro768_stickypopup

What listeners say about The Epic Fundraiser

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.

Audible.com reviews

Amazon reviews
No Reviews are Available