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The Giant's Ladder
- The Science Professional’s Blueprint for Marketing Success
- Narrated by: Elsa Levytsky
- Length: 4 hrs and 54 mins
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Publisher's summary
As a scientist or engineer, do you find the concept of marketing your work daunting? Are you struggling to get your scientific breakthrough the attention and success it deserves?
The Giant's Ladder, by Elizabeth Chabe, offers a pathway to do just that. This guide is specifically crafted for scientists stepping into leadership roles, marketing professionals within scientific organizations, and communication experts in research institutions. It provides a clear, insightful approach to sharing and promoting scientific innovations, products, and services.
What's Inside? This book offers a structured approach to marketing, specifically tailored for science professionals. It starts with understanding your audience and extends to advanced concepts like product positioning, narrative development, and campaign planning. The content is rooted in real-world examples, providing actionable strategies that can be directly applied in professional settings.
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- Building an Environment That Attracts Top Talent in Today's Workforce
- By: Dr. John W. Mitchell
- Narrated by: Dr. John W. Mitchell
- Length: 6 hrs and 21 mins
- Unabridged
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Recruitment methods now include LinkedIn, algorithms, and attracting top talent through the types of flexibility, benefits, and environment the modern workforce demands. From rethinking certifications and degrees to work-from-home options and many other innovations, John W. Mitchell, Ph.D., will challenge you to Fire Your Hiring Habits! As a thought leader in the electronics industry, John brings a global perspective and openness to the ever-changing ways (and places) we work.
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A great people-first approach to business
- By Stephen on 06-22-23
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Unleash Your Transformation
- Using the Power of the Flywheel to Transform Your Business
- By: Marco van Kalleveen
- Narrated by: Zack Sage
- Length: 8 hrs and 26 mins
- Unabridged
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UNLEASH YOUR TRANSFORMATION is an empowering book for business leaders. Change is the new norm as organizations need to stay ahead in an ever-faster-changing world. However, changing the status quo is hard and challenging. So how do you succeed? Unleash Your Transformation offers a unique holistic and pragmatic approach–The Transformational Flywheel–to make change at scale happen.
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Lean Marketing
- More Leads. More Profit. Less Marketing
- By: Allan Dib
- Narrated by: Troy Duran
- Length: 8 hrs and 19 mins
- Unabridged
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You keep being told to do more complex, more aggressive, and more expensive marketing. Chasing the latest bright, shiny object is exhausting. Increased efforts keep leading to disappointment. The overwhelm for entrepreneurs, marketers, and business leaders is real. There's a better way.
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Great Title & Goals - Didn't Deliver on Substance
- By Robert Eckery on 06-10-24
By: Allan Dib
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La Petite Voix [The Little Voice]
- By: Joss Sheldon
- Narrated by: Olivier Piquer
- Length: 4 hrs and 59 mins
- Unabridged
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Mon caractère a été façonné par deux forces opposées ; la pression de me conformer aux normes sociales et celle d’être moi-même. Pour être franc, ces forces m’ont vraiment déchiré. Elles m’ont secoué d’un côté à l’autre. Parfois, elles m’ont poussé à remettre toute mon existence en question.
By: Joss Sheldon
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Individutopia
- A Novel Set in a Neoliberal Dystopia
- By: Joss Sheldon
- Narrated by: Douglas Thornton
- Length: 5 hrs and 29 mins
- Unabridged
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The year is 2084, and that famous Margaret Thatcher quote has become a reality: There really is no such thing as society. No one speaks to anyone else. No one looks at anyone else. People don’t collaborate, they only compete...It all sounds rather morbid, does it not? But please don’t despair, there is hope, and it comes in the form of our hero: Renee Ann Blanca. Wishing to fill the society-shaped hole in her life, our Renee does the unthinkable: She goes in search of human company!
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Stellar and thought-provoking.
- By Anonymous User on 05-11-22
By: Joss Sheldon
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Win Some
- 5 Proven Life Strategies to Win in Relationships
- By: Brian Slipka
- Narrated by: Jeff Gould
- Length: 3 hrs and 51 mins
- Unabridged
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Meet Sam Masterson, an aging professional baseball player who feels he cant catch a break. In most conversations, Sam strikes out, causing strained relationships wherever he is. Self-absorbed and distracted, Sam tries to rehab his aching body so no one will notice his diminishing prowess. Then a public debacle threatens to end his career.
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Literary Masterpiece!
- By Rishi K. on 07-12-24
By: Brian Slipka
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Grateful American
- A Journey from Self to Service
- By: Gary Sinise, Marcus Brotherton
- Narrated by: Gary Sinise
- Length: 12 hrs and 13 mins
- Unabridged
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Theater icon, award-winning film and television star, and American patriot Gary Sinise shares the never-before-told story of his journey from trouble-making Chicago kid to cofounder of the legendary Steppenwolf Theater Company, world-famous actor, and tireless advocate for America’s active duty defenders, veterans, and first responders.
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Very Grateful
- By itseaya on 02-12-19
By: Gary Sinise, and others
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Principles for Dealing with the Changing World Order
- Why Nations Succeed or Fail
- By: Ray Dalio
- Narrated by: Jeremy Bobb, Ray Dalio
- Length: 16 hrs and 48 mins
- Unabridged
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From legendary investor Ray Dalio, author of the number-one New York Times best seller Principles, who has spent half a century studying global economies and markets, Principles for Dealing with the Changing World Order examines history’s most turbulent economic and political periods to reveal why the times ahead will likely be radically different from those we’ve experienced in our lifetimes - and to offer practical advice on how to navigate them well.
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Ray Dalio, Chinas New Minister of Propoganda
- By Dudley on 01-04-22
By: Ray Dalio
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Unstoppable Brain
- The New Neuroscience That Frees Us from Failure, Eases Our Stress, and Creates Lasting Change
- By: Kyra Bobinet
- Narrated by: Kyra Bobinet MD MPH
- Length: 6 hrs and 40 mins
- Unabridged
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We all want the power and motivation to create change in our lives. But how to get that in a stumbling dance of one step forward and two steps back? Negative emotions run rampant in many people's lives today; a reality that feels like a shrink wrap of suffering. Popular fallback solutions of performance-based goals and tools focus on extrinsic rewards like fame, wealth, or winning. But overuse of those rewards doesn't work for the long term and in fact weakens our confidence and motivation over time, leaving us vulnerable to failure and shame.
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Must Read Brain Science on Motivation and Personal Change
- By Richard Tuley Jr. on 07-25-24
By: Kyra Bobinet
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Bigger Leaner Stronger
- The Simple Science of Building the Ultimate Male Body
- By: Michael Matthews
- Narrated by: Michael Matthews
- Length: 14 hrs and 16 mins
- Unabridged
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If you want to get bigger, leaner, and stronger without steroids, good genetics, extreme dieting, or wasting ridiculous amounts of time in the gym...you want to listen to this book. Because here’s the deal: Building lean muscle and burning stubborn fat isn't nearly as complicated you’ve been led to believe. This book is the shortcut.
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Narration sounds like a Robot
- By pauly on 07-04-19
By: Michael Matthews