Winners and Losers
Creators and Casualties of the Age of the Internet
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Narrated by:
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Timothy Bentinck
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By:
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Kieran Levis
About this listen
Winners and Losers tells the stories of some of the most innovative businesses of recent times, explaining how a few succeeded in creating and dominating entirely new markets while so many others die in today¹s ferociously competitive online era.
Explaining clearly, with many interesting examples, what contributes to success and failure in creating and developing a company. Levis shows how companies like Amazon and Google rose from nothing to enormous heights, while IBM, Kodak, and AOL plummeted from them; how Nokia bounced from near bankruptcy to global leadership; and it charts the incredible rise, fall, and rise again of Apple.
This is not a "how to succeed in business" textbook, but is far more interesting and more than accessible, even for those with no background in business or economics.
©2009 Keiran Levis (P)2010 Audible LtdCritic reviews
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What listeners say about Winners and Losers
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Overall
- Grant
- 07-08-10
A tad dated
Many of the subjects in this book are rather old, in relation to the history of the internet. Perhaps it's because I just read The Facebook Effect, but I found that many of the case studies here were a bit long in the tooth. Netscape, AOL and even Apple are ancient history.
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6 people found this helpful
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Overall
- SAMA
- 06-12-11
Good, not great
It is an interesting read, but not memorable. A bit outdated, but not special. Could have been better.
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