Media companies growing their own stars and moving them up through markets. It offers people career opportunities and the chance to grow their careers. Companies benefit because they keep good people and journalists move up. We ask if there's a solution that could make it valuable and incentivize people to continue to work in smaller markets. What about concept sharing, story sharing and depth for all market sizes?
Retargeted advertising is everywhere - Nik confesses his latest subscription to avoid that advertising. 
Anybody know your lifetime value at Google? 
Apple revenue in Q1. Jim thought the rumor was $120B. Actually closer to $100B when it was published later in the day. Nik and Jim talk about noise-cancelling headphones, including Apple Max new headphones. https://www.apple.com/airpods-max/. They're sold out for while! Would you buy a pair of these?
Lifetime value of news viewers. Graham Media article from the Cronkite News Lab. Big brands do it. Profile includes examples from WDIV, Detroit. Can it work for a media brand? https://cronkitenewslab.com/broadcast/2020/12/17/graham-expands-broadcast-digital-membership-model/
Axios has launched local market newsletters in two cities. Minneapolis and Tampa up and running. They are early in the running and still growing. https://www.axios.com/tag/minneapolis/
What are you doing that's amazing today? Drop us an email at thebrainchomp@gmail.com. Voice mail: 303-900-8724.