Accounting may have been around forever, but it’s facing changes and pressures like never before. In this episode, Jeff Bartsch details the challenges facing advisors, marketing leaders, and people leaders in the accounting industry – while setting the stage for the ideas that he’s used with his own clients to increase revenue, multiply human-centered thought leadership marketing content, and increase team members’ value to the company AND personal fulfillment.

💡👉 For a complimentary, no-obligation discussion on how to put these ideas into place for yourself or your team, email Hello@StoryGreenlight.com.

00:00 The challenges facing the accounting industry

01:43 Welcome to Speaking of Numbers

03:26 Challenges facing accounting advisors

05:46 How one conversation kept a client and saved $200,000

07:54 Challenges facing marketing leaders in accounting firms

09:40 How 3 accountants actually became public thought leaders

11:31 Challenges facing people leaders at accounting firms

12:39 An advisor fulfills a childhood dream

14:54 An advisor finds new purpose after cancer diagnosis

17:25 About the next episode: Story

💡👉 To apply for a complimentary, no-obligation coaching session to experience these ideas personalized to you or your team, email Hello@StoryGreenlight.com.