058: Billing Secrets You Need to Know Today Podcast By  cover art

058: Billing Secrets You Need to Know Today

058: Billing Secrets You Need to Know Today

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Running a profitable MSP remains an elusive goal for half the industry. Shocking statistics show that 25% of providers are barely breaking even, while another 25% lose money each year. Yet despite these sobering numbers, entrepreneurs continue entering the space, drawn by dreams of independence and growth.

So, what separates successful MSPs from those that struggle?

Too many rely on questionable sources—anonymous Reddit threads, outdated conference decks, or one-size-fits-all coaching programs that overlook the unique nuances of each business. A strategy that thrives in California might fail in Columbus, yet many providers try to transplant business models across vastly different markets.

Data-driven intelligence offers a better path. By analyzing billing patterns and consumption data across a wide range of MSPs, we can pinpoint what actually works—in specific contexts. Instead of recommending specific vendors, this approach highlights essential solution categories (like password management and documentation systems), while offering market-accurate guidance on pricing, bundling, and go-to-market strategies calibrated to your size, location, and client base.

The mission is clear: empower every MSP to succeed by replacing guesswork with proven insights. A $1.5 million business shouldn't follow a blueprint built for a $4 million operation. Growth requires precision—knowing exactly which services to add, how to package them, and what to charge in your market. When we move beyond generic advice to data-informed decisions, more MSPs shift from surviving to thriving—building real business value that goes far beyond just covering the bills.

Ready to stop guessing and start growing? Discover how your MSP can join the profitable half of the industry through evidence-based strategies tailored to your business reality.

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Hi, I’m Marc Thomas, Founder and CEO of Current TEK Solutions and CYBER GUARDIANS. If you or someone you know could benefit from our cutting-edge IT and cybersecurity services, we’d love to help. Reach out to us today to learn how we can secure and elevate your business. https://www.currentTEKsolutions.com

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