Starting with Your "WHY" Just isn't Going to Work as a Christian Woman in Online Business Podcast Description: In this episode we talk about and challenge a well-known concept: starting with your "why." Contrary to popular belief, a personal "why" might not be strong enough to create the lasting, eternal impact we're called to make as Kingdom entrepreneurs. I'll explain why focusing solely on a personal why—like leaving a 9-to-5 job or seeking financial freedom—falls short of fueling a movement that truly transforms lives. Instead, I'm sharing what it means to create a movement-based marketing message rooted in God’s calling and eternal impact. Join me as I break down how this approach can deepen your connection with clients and drive you to build a Kingdom-focused business that serves a greater purpose. Key Takeaways: Rethinking the "Why" in Kingdom Business Starting with a personal why can feel motivating, but it often focuses on personal goals rather than creating a movement aligned with God’s purpose.While popular business strategies emphasize having a "why that makes you cry," this often leads to short-term motivation rather than a lasting, eternal impact. The Call to Kingdom Entrepreneurship As Kingdom entrepreneurs, our first question should be: “Why is God calling me to online business?”This involves asking the Holy Spirit what we’re meant to bring into the online space to serve and impact others through our unique journey, testimony, and God-given talents. Building a Movement-Based Marketing Message A movement-based message draws people toward your mission, not just because of who you are, but because of the eternal impact you are called to create.Clients resonate more with a purpose that aligns with their values and the greater mission rather than a founder's personal reasons for being in business. Examples of Powerful Movements and Lasting Impact I share examples of movements throughout history, like Martin Luther King Jr.'s Civil Rights Movement, that drew people in by uniting them around a shared vision.In business, this movement-based messaging can help cut through the noise and attract your ideal clients by speaking directly to their hearts. My Movement: Restoring the Family Unit For me, the mission goes beyond helping moms start businesses. It’s about bringing moms home to restore the family unit, empowering them to raise children grounded in faith.Entrepreneurship becomes a vehicle to address the spiritual and moral battles we face, especially in raising the next generation in alignment with God’s principles. The Eternal Ripple Effect of a Kingdom-Focused Movement Creating a movement-based business allows you to make an impact that outlives you, inspiring a ripple effect that touches lives, families, and even communities for generations.This approach aligns with eternal Kingdom principles, bringing people together and sparking a fire within them to contribute to this shared mission. How to Start Creating Your Movement-Based Message Begin by asking God why He wants you in business, then identify the deeper impact He is calling you to make.This message should be what drives your content and engagement efforts, as it will attract clients and followers who resonate deeply with your vision. Links and Resources: Renewed Vision Summit: The summit kicks off on November 11th, with 30+ speakers offering resources and biblical strategies to support Christian women in online business. Get your complimentary ticket here.Visionary Sponsor Highlight: A big thank-you to our visionary sponsor, Aliese Halcomb a Christian mompreneur helping other mompreneurs build successful businesses while keeping faith and family first. Connect with her here! https://aliesehalcomb.com/resources Final Thoughts: This episode challenges you to look beyond a personal why and to ask what Kingdom impact God is calling you to make through your business. We are each part of a greater movement, and through that, we can create a legacy that aligns with God’s eternal purpose. A Free Assessment for The Holy Spirit-Led Women in Online Business! What is Stopping You From Having a Profitable and Impactful Online Business by God's Design? Take this 62 second quiz to........ Discover the #1 Piece of God's Divine Blueprint that You are Missing in Launching Your Profitable Business By God's Design https://go.kristindronchi.com/quiz EPISODE LINKS AND NEXT STEPS: Mini Course and Guide to Having Business Meetings with Heaven - CLICK HERE Traffic and leads are the oxygen to your online business! Stop being a slave to social media and learn about the ONLY Lead Generation Strategy you need as a Christian Woman in Online business! Plus get 30 lead generation ideas + a special offer to 2 lead generation strategies that rapidly grow your email list using kingdom collaborations - HERE As a Christian Business Coach, I have created an amazing community of faith-based entrepreneurs. Check out my free community ...