#16 - SEMIOTIK - Charlotte Hager - comrecon brand navigator
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#16 - SEMIOTIK - Charlotte Hager - comrecon brand navigator
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About this listen
Comrecon Brand Navigator beschäftigt sich mit qualitativer Marktforschung und SEMIOTIK - der Wissenschaft der Zeichen. Welche Zugänge das für Marketing ermöglicht, erzählt Charlotte Hager, Geschäftsführerin mit Max Eiselsberg und Michael Ehrengruber.
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