4. Lizelle Villapando | Owner of Paper Work on South Congress Podcast By  cover art

4. Lizelle Villapando | Owner of Paper Work on South Congress

4. Lizelle Villapando | Owner of Paper Work on South Congress

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Lizelle Villapando owns a popular shop on South Congress where tourists and locals can find prints, originals, tees, and more. We talk about how she got started and how they survived covid.

Small Business Advise

  • Be conscious of burnout. Treat yourself like one of your employees. You wouldn't ask them to work seven days a week, so you shouldn't either.
  • Don't cut corners. Make sure you pay taxes right and hire a CPA.
  • Work smarter not harder.
  • Try to think a little more with math and less with feelings.

How to get into Paper Work

  • Reach out for some time to pitch your art
  • Typically the shop will want to stock 20+ prints at first
  • 12X16 prints sell well
  • For the first quarter the artist gets 80% of sales
  • If your print's do well after the first quarter it's a 50/50 split on sales

References

  • Overhead, rent, followed by payroll which is close to 30%
  • They received help from their landlord and an SBA grant during covid
  • South by Southwest
  • Regretsy
  • Kerbey Lane
  • Magnolia Cafe
  • Austin Pasta
  • Uncommon Objects
  • South Congress Books on Kerbey Lane
  • Frans
  • Hey Cupcake
  • Mighty Cone
  • Castle Hill
  • Shady Grove
  • Spread and Co.
  • Boldin Creek Cafe
  • Sap's
  • Thai Fresh
  • Hill County Weavers

Find Paper Work

Instagram @Paper_Work_ATX

Find me, Bri Landry

Instagram @creative_moneyatx

https://www.creativemoneyatx.com/

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