• 42: What Taylor Swift Can Teach You About Building a Content Universe That Sells

  • Apr 21 2025
  • Length: 16 mins
  • Podcast

42: What Taylor Swift Can Teach You About Building a Content Universe That Sells

  • Summary

  • You know how Taylor Swift has her eras? Each one tells a story, has its own vibe, and takes us on a journey. That’s exactly what I’m diving into in this episode.


    I’m breaking down how you can use the same idea to build your own Binge & Buy Reel Series—a content strategy that makes people want to stick around, scroll back, and then buy from you without feeling sold to. We’re not just posting for the sake of it anymore. We’re creating a universe that’s cohesive, intentional, and iconic to you.


    In this solo chat, I’m giving you the framework to make your content build on itself, speak directly to your audience, and move them from “just watching” to actually wanting to work with you. No fluff, just real talk and steps you can actually run with.


    If you’ve been feeling stuck with what to post or how to show up consistently, this episode is the permission slip you’ve been waiting for.


    🎁 Want a content universe template to map this out for yourself?

    Take a screenshot of this episode, share it to your stories, and tag @thesocialimpact.co and @shegotluckypodcast—and I’ll DM it straight to you!


    👑 Ready to build your own Eras-level content?

    Join Queen of the Screen and let’s start creating content that not only looks good—but feels right and actually works.

    ➡️ https://alisha-marfatia.mykajabi.com/offers/Rp2aWB6t/checkout


    🎧 Tune in now and DM me your biggest aha moment—because your content era is calling, and it’s about to get binge-worthy.


    Want more?

    1. Hit follow! New episodes of She Got Lucky drop every Tuesday.


    2. Get my ⁠⁠FREE 5-Day Reels Challenge⁠⁠ - perfect if you're a coach or service business and you've been taking a break from reels or need to rediscover your reels mojo. This is the perfect place to start!

    ➡️ https://alisha-marfatia.mykajabi.com/freereelschallenge

    3. Want to be on the podcast? Send Alisha a voice message via ⁠⁠Instagram⁠⁠ with your own 'She Got Lucky' Story or a question you'd like have your question answered in an upcoming episode. You can also follow her on her Insta to be updated!

    ➡️ https://www.instagram.com/thesocialimpact.co/


    4. Connect with Alisha on ⁠⁠LinkedIn

    ➡️ https://www.linkedin.com/in/alisha-marfatia/

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