• 5. Unlocking Innovation with Robyn Bolton

  • Apr 6 2025
  • Length: 24 mins
  • Podcast

5. Unlocking Innovation with Robyn Bolton

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  • Summary

  • What does it take to truly transform innovation from a buzzword into lasting business success when most corporate innovation initiatives fail to deliver? In this insightful episode, Natalie welcomes back Robyn Bolton, founder of Mile Zero and author of a brand new book on innovation leadership. Robyn shares her innovative "ABCs of Innovation" framework that addresses why, despite decades of investment and attention, corporate innovation results haven't significantly improved in 30 years. She reveals how successful innovation requires leaders to do the opposite of their instincts, explains why innovation and operations require fundamentally different approaches, and offers practical strategies for overcoming innovation fatigue in organizations.[00:01 - 04:00] The Innovation Challenge: Why Another Book?Robyn explains why she finally wrote an innovation book despite market saturationShe identifies the lack of progress in corporate innovation results over 30 yearsThe limitation of siloed approaches to innovation that fail to address leadership behaviors[04:01 - 08:26] The ABCs Framework: Architecture, Behaviors, and CultureRobyn introduces her comprehensive framework for innovation successShe explains how innovation requires high assumption/low knowledge vs. operational high knowledge/low assumptionLeaders must learn to do the opposite of their instincts to succeed with innovation[08:27 - 12:42] Starting the Innovation Journey RealisticallyThe importance of clearly defining innovation within your organizationRecognizing that incremental innovation is often already happeningHow storytelling and real-world examples can inspire innovation leaders[12:43 - 17:05] The People Challenge: Culture and ChangeWhy culture is the hardest aspect of innovation to define and transformThe critical insight that culture comes from repeated behaviors, not declarationsHow leaders' actions speak infinitely louder than their words[17:06- 23:52] Overcoming Innovation Fatigue Through Real InvestmentStrategies for addressing organizational skepticism about innovation initiativesThe power of meaningful incentives and rewards that show real commitmentWhy innovation leaders need a three-year timeline to create lasting changeQuotes:"Managers use things outside of their control as excuses. Leaders see them as challenges. Innovation leaders see them as opportunities." - Robyn Bolton"Innovation truly is a leadership challenge, and there are leaders who rise to master the challenge." - Robyn BoltonConnect with Robyn:Website: https://www.milezero.io/ LEAVE A REVIEW + help someone empower their businesses through collaboration, innovation, and transformation by sharing this episode or clicking here to listen to our previous episodes.Check Natalie's new book, SET IT ON FIRE: The Art of Innovation, available now at setitonfire.coThese are proven solutions to advance your leadership and innovation process. Check out our website innovationmeetsleadership.com, or connect with me on Linkedin, Facebook, Instagram, Twitter, and Youtube.Don't forget to subscribe and leave a 5-star review. Let's go transform something!
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