
55 | How to Build a Personal Brand That People Actually Trust (The Principle of Influence)
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Let’s be honest… the word “leadership” used to make me cringe just a little.
Not because I didn’t admire it, but because it felt like something reserved for the corporate world.
But here’s the truth: if you’re building a personal brand, you’re already leading.
The question is: Are you leading with intention… or just winging it?
This week on the podcast, I’m breaking down what it really means to step into your influence as a creative and how that builds the kind of brand people actually trust.
In today's episode, we’re diving into:
✨ The real definition of leadership (hint: it’s not about being “in charge”)
✨ Why influence isn’t something you’re given—it’s something you build
✨ How your message is the vehicle of your influence (and what happens when it’s unclear)
✨ What responsible influence looks like
✨ The simple mindset shift that helps you stop chasing attention and start creating REAL connection
Get Clear on Your Brand – FREE May 26 Workshop:
- Save your seat to finally get clear on what your brand message is: brandclarityclass.com
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