We all know stories sell. When someone shares their story with us, either in a conversation or via email marketing, we connect with them. But why is it so hard to share our own stories? Today on the women in business podcast, we’re breaking down the importance of sharing personal stories and how to do it effectively. Ultimately, it’s about blessing others with our own experiences. But, we also know there are challenges and fears associated with sharing vulnerable stories, such as trauma and privacy concerns.

We’re breaking down how stories…

• Have the power to build this for your business

• Can be challenging due to these reasons

• Can be shared using this technique to honor your boundaries and the other people involved in your story

We’re also getting personal and sharing our own experiences with sharing our stories, as well as providing practical tips for sharing your own. We hope this conversation highlights the value of sharing stories and offers guidance for doing so in a meaningful and impactful way whether it’s for your business or for your own personal sharing with friends.

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